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Investigating complementarities in subscription software usage using advertising experiments
In this study, we examine complementarities in usage across a set of related software products from a multi-product firm. We employ a novel...
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Products Don’t Sell Themselves
Selling new products at a chunky corporate is hard. First you have to sell the concept internally to your sales team, then they have to sell it to...
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An Approach to Describe Design Pattern Structures for Sustainable Software Products
Software affects society and environment in a variety of ways. In addition to the energy and resource requirements driven by software products,...
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Case 58 Take-Two Interactive Software Inc.
Take Two Interactive Software is a global leading developer, publisher, and marketer of interactive entertainment for consumers. The company develops...
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Business expansion strategy of two competing software platforms: envelopment vs. connection
This paper focuses on the strategy choice issue of business expansion (i.e., envelopment and connection) of two competing software platforms. The...
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Creating New Digital Products
In addition to enhancing existing products, digital technologies can also be used to create new products that are purely digital. We examine a number...
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Building Data-Centric Products
The purpose of this chapter is to provide guidance on how to operationalize a data-centric environment. This requires the decomposition of many...
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Testing coverage based software reliability assessment incorporating effort expenditure and error generation
Due to the complexity of software systems, the testing team may be unable to completely eliminate a problem after observing a failure and the...
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Reporting in large-scale agile organizations: insights and recommendations from a case study in software development
Application of agile software development methodologies in large-scale organizations is becoming increasingly common. However, working with multiple...
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Predicting customer churn using machine learning: A case study in the software industry
Customer churn can be defined as the phenomenon of customers who discontinue their relationship with a company. This problem is transversal to many...
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Digitally Enhancing Existing Products
A little-known fact about digital innovation is that even with the most traditional products and services, a business can use digital technologies to...
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Becoming a Software Company Accelerating Business Success through Software
There is a call to action reverberating in company boardrooms, earnings calls, technology conferences, and IT departments: every company should be a...
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Designing Quantum Products and Services
This chapter is a comprehensive guide to designing quantum products and services that can help businesses effectively bring quantum technology to...
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Stochastic debugging based reliability growth models for Open Source Software project
Open Source Software (OSS) is one of the most trusted technologies for implementing industry 4.0 solutions. The study aims to assist a community of...
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Creating Sustainable Products
On the Road to Net Zero, products must not only become CO2-neutral in the consumption phase, but the environmental impact needs to be mitigated from...
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A competitive analysis of software quality investment with technology diversification and security concern
Once installed by a larger population of consumers, software products become appealing targets for malicious agents and thus consumers’ security...
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Financing A Free-for-All: Crowdfunding Open-Source Software
This paper examines whether open-source software (OSS) provides unique advantages in the entrepreneurial crowdfunding context. The economic model for...
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Socio-Technical Principles and Agile Values in the Software Industry: A Technical Report
This technical report explores the implementation of a new socio-technical work system in an ERP software company serving the healthcare sector, by...
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Factors Influencing Technopreneurs’ Adoption of Islamic Banking Products
As an alternative banking system, Islamic banking provides a variety of services throughout the world. These services are utilised by many types of...
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Digital Product Monitoring Obligations for Smart Products
Intelligent products are becoming more networked and autonomous. Product liability and safety are of central importance for such products, as new...