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Chapter and Conference Paper
Facades, Visual Merchandising, and Storytelling, How Brands Reinvent Themselves in the Post-pandemic
When we thought of a shop** experience provided to a fashion consumer by the end of 2019, we basically remembered shop windows and shops with a good visual merchandising and storytelling project, allied to a...
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Chapter
Contributions to Brand Systems in Lisbon Tailoring Brands
The present article intends to articulate the subject of Branding and brand language synthesis contributing to a cross-cultural analysis in the areas of Branding, Graphic Design and Fashion. The perspectives a...
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Chapter and Conference Paper
High Accuracy Navigation in Unknown Environment Using Adaptive Control
Aiming to reduce cycle time and improving the accuracy on tracking, a modified adaptive control was developed, which adapts autonomously to changing dynamic parameters. The platform used is based on a robot wi...