5 Result(s)
within
Conference Paper
Daniel Raposo
English
Cognitive Psychology
Engineering Design
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Chapter and Conference Paper
Drawing as Reasoning Tool in UX Design - Doodling and Drawing as Foundation for Project Planning
Thinking through drawing in classroom settings on a Design bachelor degree, is a learning strategy capable of develo** perception on new project values. Several studies explain how drawing serves as a reason...
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Chapter and Conference Paper
Clarifying the Concept of Corporate Identity: From a Collective Vision to Cultural Interface
This study aims to explain the understanding that has been made about Corporate Identity, because it’s common to find divergent views about it. Our purpose is to provide knowledge about Corporate Identity, oft...
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Chapter and Conference Paper
Ergonomics and Warning Design: Standardization of Graphical Symbols for Safety Signs
The International Organization for Standardization (ISO), possess a Technical Committee (ISO TC 145) which addresses the issues of standardization in the field of graphical symbols, establishing principles for...
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Chapter and Conference Paper
The Contribute of Graphic Style and Connotations to Memorability of Brand Marks from Agri-Food Sector
This study aims to understand the process of decoding brand marks particularly how people perceive brand marks styles and connotations, and also reveal which characteristics contribute a better memorization. I...
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Chapter and Conference Paper
Ergonomics and Information Design: Design, Standardization and Uniformization of Graphical Symbols for Public Information
The present research addresses the issue of public information and try to achieve the standardization of sign systems, thereby contributing to the uniformity, legibility, understanding and perception of qualit...
