Skip to main content

4 Result(s)

within Promothesh Chatterjee Remove this filter

and

  1. No Access

    Chapter

    Repulsion Effect: An Eye-Tracking Study

    Past research shows that with the introduction of a decoy to a set consisting of target and a competitor and dominated by the target and not the competitor leads to the increase in the choice share of the targ...

    Pronobesh Banerjee, Promothesh Chatterjee… in Managing Disruptions in Business (2022)

  2. Article

    Retraction Note to: Why money meanings matter in decisions to donate time and money

    Promothesh Chatterjee, Randall L. Rose, Jayati Sinha in Marketing Letters (2016)

    Download PDF (177 KB) View Article

  3. No Access

    Article

    The odd-ending price justification effect: the influence of price-endings on hedonic and utilitarian consumption

    This paper examines how odd-ending pricing influences consumption of hedonic and utilitarian products. Four studies test the hypothesis that the discount image associated with odd-ending prices reduces anticip...

    Jungsil Choi, Yexin Jessica Li… in Journal of the Academy of Marketing Science (2014)

  4. No Access

    Article

    RETRACTED ARTICLE: Why money meanings matter in decisions to donate time and money

    Most charitable organizations cannot accomplish their missions without asking for money. This is paradoxical because recent research suggests that mentioning money primes a self-sufficient mindset, thus underm...

    Promothesh Chatterjee, Randall L. Rose, Jayati Sinha in Marketing Letters (2013)