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Chapter
A Master Program in Services Engineering and Management at the University of Porto
The education of professional engineers has been mainly oriented towards the requirements of industry, although many graduates will start and end up working in service organizations. Services always involve in...
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Chapter and Conference Paper
Essential Use Cases in the Design of Multi-channel Service Offerings — A Study of Internet Banking
This article presents the results of a qualitative study of a multichannel bank. It aims at develo** new methods of gathering user requirements for web interfaces, joining HCI and Marketing perspectives. The...
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Chapter and Conference Paper
Addressing Marketing Requirements in User-Interface Design for Multiple Platforms
The commercial use of the Internet for service provision has deeply changed the environment where human-computer interaction takes place. Web interfaces are now integrated in overall service provision, and are...