1 Result(s)

Chapter and Conference Paper

Evaluating the Mckinsey’s Choices Framework: A Chilean Experiment of Online Customers

Users learn patterns of thought, activities, and communications by being in a specific social environment. An application or website interface is the environment in which the user and the system interact. It m...

Jaime Díaz, Ángela Patricia Villareal-Freire… in Social Computing and Social Media. Communi… (2019)