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    Chapter and Conference Paper

    User’s Continuance Intention Towards Digital Payments: An Integrated Tripod Model DOI, TAM, TCT

    Technology advancement have revolutionalised the financial service sector. Digital payment have motivating paperless, faceless and cash less transactions strengthening the country’s economic growth. Access to ...

    A. Pushpa, C. Nagadeepa in Digitalisation: Opportunities and Challeng… (2023)

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    Chapter and Conference Paper

    Purchase Intention Based on the Brand Value of Pharmacies in a Locality of the Peruvian Highlands

    The aim of this research was to identify the relationship between brand value and purchase intention in pharmacies in the city of Huaraz, 2021. The type of study that was applied was observational, with a corr...

    Rosario Huerta-Soto, Hernan Ramirez-Asis in Digitalisation: Opportunities and Challeng… (2023)

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    Chapter and Conference Paper

    Industry 5.0: A Panacea in the Phase of Covid-19 Pandemic Concerning Health, Education, and Banking Sector

    The fifth industrial revolution focuses on sustainability with the aid of recent technologies and advanced digital information

    R. Leelavathi, Philip Bi** in Explore Business, Technology Opportunities… (2023)

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    Chapter and Conference Paper

    Application of Innovative Technology in Textile Retail for Enhanced Customer Service and Business Development

    The changing consumer expectations requires an innovative and advanced technological model in the textile retail. In line with the changing trend towards customers, the customised services are highly appreciat...

    K. P. Jaheer Mukthar, Hernan Ramirez Asis in Explore Business, Technology Opportunities… (2023)

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    Chapter and Conference Paper

    Tax Culture and Compliance with Tax Obligations of Peruvian Rural Microentrepreneurs

    Since the most developed countries have a greater tax culture for the same reason that they are more responsible with respect to compliance, it is essential to internalize a tax culture that emphasizes the imp...

    Edwin Ramirez-Asis, María García-Figueroa in Digitalisation: Opportunities and Challeng… (2023)

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    Chapter and Conference Paper

    A Study on Cosmetics and Women Consumers: Government Protective Measures and Exploitative Practices

    Women have been using cosmetics for ages. Women for ages want to look good, beautiful, and presentable. Today cosmetics products have become a part and parcel of every urban woman. When the woman goes to work,...

    Syed Kazim, K. P. Jaheer Mukthar in Digitalisation: Opportunities and Challeng… (2023)

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    Chapter and Conference Paper

    Estimating Women Entrepreneurial Empowerment of Start-Up Business Through Micro Credit Model in Rural Areas

    Micro enterprises have been classified into various categories which includes cultivation of food...

    K. P. Jaheer Mukthar, Hernan Ramirez Asis in Explore Business, Technology Opportunities… (2023)

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    Chapter and Conference Paper

    A Study to Assess the Impact on Narcissist, Necrophilia, and Sadistic Personality Disorder on Youth’s Purchase Decision with Respect to Cosmetics Products

    The cosmetics products industry is growing rapidly across the world, especially in India. The majority of the people who buy these cosmetics products are the youth as they want to look more presentable and bea...

    Syed Kazim, K. P. Jaheer Mukthar in Digitalisation: Opportunities and Challeng… (2023)

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    Chapter and Conference Paper

    Gender Divergence on Entrepreneurial Proclivity – An Empirical Analysis of Polytechnic Diploma Holders

    This study primary aims to throw a light on the entrepreneurial proclivity of polytechnic diploma holders on the basis of gender divergence to derive the demand-driven actions for imbibing an entrepreneurial e...

    T. K. Murugesan, Madhu Druva Kumar in Digitalisation: Opportunities and Challeng… (2023)