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Chapter and Conference Paper
User’s Continuance Intention Towards Digital Payments: An Integrated Tripod Model DOI, TAM, TCT
Technology advancement have revolutionalised the financial service sector. Digital payment have motivating paperless, faceless and cash less transactions strengthening the country’s economic growth. Access to ...
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Chapter and Conference Paper
Purchase Intention Based on the Brand Value of Pharmacies in a Locality of the Peruvian Highlands
The aim of this research was to identify the relationship between brand value and purchase intention in pharmacies in the city of Huaraz, 2021. The type of study that was applied was observational, with a corr...
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Chapter and Conference Paper
Industry 5.0: A Panacea in the Phase of Covid-19 Pandemic Concerning Health, Education, and Banking Sector
The fifth industrial revolution focuses on sustainability with the aid of recent technologies and advanced digital information
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Chapter and Conference Paper
Application of Innovative Technology in Textile Retail for Enhanced Customer Service and Business Development
The changing consumer expectations requires an innovative and advanced technological model in the textile retail. In line with the changing trend towards customers, the customised services are highly appreciat...
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Chapter and Conference Paper
Tax Culture and Compliance with Tax Obligations of Peruvian Rural Microentrepreneurs
Since the most developed countries have a greater tax culture for the same reason that they are more responsible with respect to compliance, it is essential to internalize a tax culture that emphasizes the imp...
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Chapter and Conference Paper
A Study on Cosmetics and Women Consumers: Government Protective Measures and Exploitative Practices
Women have been using cosmetics for ages. Women for ages want to look good, beautiful, and presentable. Today cosmetics products have become a part and parcel of every urban woman. When the woman goes to work,...
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Chapter and Conference Paper
Estimating Women Entrepreneurial Empowerment of Start-Up Business Through Micro Credit Model in Rural Areas
Micro enterprises have been classified into various categories which includes cultivation of food...
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Chapter and Conference Paper
A Study to Assess the Impact on Narcissist, Necrophilia, and Sadistic Personality Disorder on Youth’s Purchase Decision with Respect to Cosmetics Products
The cosmetics products industry is growing rapidly across the world, especially in India. The majority of the people who buy these cosmetics products are the youth as they want to look more presentable and bea...
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Chapter and Conference Paper
Gender Divergence on Entrepreneurial Proclivity – An Empirical Analysis of Polytechnic Diploma Holders
This study primary aims to throw a light on the entrepreneurial proclivity of polytechnic diploma holders on the basis of gender divergence to derive the demand-driven actions for imbibing an entrepreneurial e...