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  1. Three Levels of Security Including Scrambling, Encryption and Embedding Data as Row in Cover Image with DNA Reference Sequence

    Data security has become a more important and pressing issue as a result of the growing use of computers in everyday life and the unchecked growth of...
    Asraa Abdullah Hussein, Rafeef M. Al Baity, Sahar Adill Al-Bawee in Artificial Intelligence, Data Science and Applications
    Conference paper 2024
  2. Senior Citizens’ User Rate on Digital Healthcare Services in Selangor: A Case Study on SELangkah Application

    Digital Healthcare services are important to provide support for the citizens to manage their health and wellbeing needs, especially for senior...
    Nurul Nisa Omar, Muhammad Shawal Abdul Rashid, ... Che Nur Amalina Che Zainal in AI in Business: Opportunities and Limitations
    Chapter 2024
  3. Long-Short Term Memory (LSTM) Based Architecture for Forecasting Tourist Arrivals

    Indonesia is a country that has beautiful destinations. Indonesia’s natural beauty can increase the arrival of foreign tourists if appropriately...
    Harun Mukhtar, Muhammad Akmal Remli, ... Yoze Rizki in AI in Business: Opportunities and Limitations
    Chapter 2024
  4. Assessing the Relationship of Skills and Performance: An Exploratory Study of Religious Based Cooperatives’ Board Members

    The Malaysian Cooperatives Transformation Plan or TransKom (2021–2025) intends to transform co-operative sector as the third economic engine of the...
    Abdullah Sallehhuddin Abdullah Salim, Mohd Ariff Mustafa, ... Noridayu Abdullah Sani in AI in Business: Opportunities and Limitations
    Chapter 2024
  5. The Effect of Managerial Ownership, Institutional Ownership, Foreign Ownership and Tangibility on Capital Structure

    This study aims to determine the relationships and influences of managerial ownership, institutional ownership, foreign ownership and tangibility on...
    Deannes Isynuwardhana, Rizke Anggista Octavia in AI in Business: Opportunities and Limitations
    Chapter 2024
  6. Discrimination of Persons with Mental Illness: Testing the Principles for the Protection of Persons with Mental Illness and the Improvement of Mental Health Care in Indonesia

    This qualitative study investigated discrimination against people with mental illnesses in Indonesia, which is contrary to the Convention on the...
    Nelson Simanjuntak, Manotar Tampubolon, Favio Farinella in AI in Business: Opportunities and Limitations
    Chapter 2024
  7. An Exploration Balinese Culture of Personal Branding by Edwin Gustiana

    In the era of globalization and the digital age, TikTok is widely used by social media users. On TikTok social media, the public demands a lot of...
    Bekti Setyo Nurkholis, Nur Sofyan in AI in Business: Opportunities and Limitations
    Chapter 2024
  8. The Impact of Using Electronic Mind Maps on Develo** Cognitive Performance in Teaching the Curriculum Design Course for Students at the University College of Applied Sciences (UCAS)

    This study investigates the impact of an educational program utilizing “Simple Mind Pro” for mind map** on enhancing cognitive performance in...
    Najwa F. Saleh, Asmaa Abusamra in AI in Business: Opportunities and Limitations
    Chapter 2024
  9. The Impact of Social Media Marketing on Brand Equity: A Case Study of Luxury Fashion Brands

    This study examined the transformational impact of social media marketing on brand equity with a special emphasis on the distinctive setting of...
    Mohammad Fayez Abu Sulaiman, Mohammed Hedar Sakallah in AI in Business: Opportunities and Limitations
    Chapter 2024
  10. Bibliometric Analysis and Contemporary Literature Review on Urban Poverty in Malaysia

    This study uses a bibliometric analysis to present the features and development of urban poverty publications in Malaysia. We used all Scopus and WOS...
    Shaliza Alwi, Rabiatul Munirah Alpandi, ... Siti Norzaini Zainal Abidin in AI in Business: Opportunities and Limitations
    Chapter 2024
  11. Students’ Reluctance to Enroll in Education Majors in Palestinian Universities in the Light of the Tendency Towards Technological Majors After Covid-19

    This study aims to identify the underlying factors contributing to the reluctance among Palestinian students to enroll in education majors in light...
    Najwa F. Saleh, Asmaa Abusamra in AI in Business: Opportunities and Limitations
    Chapter 2024
  12. How Information Quality Bridges the Link Between Food Safety Concerns and Purchase Intentions: A Conceptual Framework

    This study aims to investigate the correlation between food safety and purchase intentions while also examining the mediating role of information...
    Yeni Absah, Dessy Kurnia Sari, Ririn Tri Ratnasari in AI in Business: Opportunities and Limitations
    Chapter 2024
  13. Memory and Mourning, Forgetting and Forgiving in Fadia Faqir’s Willow Trees Don’t Weep

    This paper examines Fadia (2014) novel Willow Trees Don’t Weep where memory and mourning, forgetting and forgiveness are integrated to show the...
    Chapter 2024
  14. Deciphering the Ideology of Peace in Queen Rania's Speech: A Political and Critical Discourse Analysis

    This research paper investigates the ideology of peace in Queen Rania’s speech on interfaith dialogue and social cohesion through a political and...
    Ihsan Alhusaini, Abd Allah Aljalabneh in AI in Business: Opportunities and Limitations
    Chapter 2024
  15. Factors Affecting Brand Switching Behaviour in the Palestinian Telecommunications Industry in the Gaza Strip

    This study examines the factors that influence brand switching behavior by focusing on the Palestinian telecommunications market in the Gaza Strip....
    Chapter 2024
  16. The Effect of Celebrity Endorsement on Consumers’ Purchase Intentions: A Study of the Fashion Industry

    This study examines the complex relationship between celebrity endorsements and customers' purchasing intentions by focusing on the fashion sector....
    Chapter 2024
  17. Assembly of Solder Beads with a Surface Mount Technology Resistor with Optoelectronic Tweezers and Freezing-Drying Techniques

    This research explores the use of optoelectronic tweezers (OET) as a method of manipulating microparticles. It focuses on how the dielectrophoretic...
    Abdussalam Elhanashi, Sergio Saponara, ... Steven Neale in Applications in Electronics Pervading Industry, Environment and Society
    Conference paper 2024
  18. A 0.94 V Dynamic Bias Double Tail Comparator for High-Speed Applications in 5 nm Technology

    The necessity of efficient comparators in modern ADCs calls for new two-stages topologies that overcome the Strongarm limitations in terms of...
    Valentina Marazzi, Enrico Monaco, ... Danilo Manstretta in Applications in Electronics Pervading Industry, Environment and Society
    Conference paper 2024
  19. A Low Cost Open Platform for Development and Performance Evaluation of IoT and IIoT Systems

    The Internet of Things (IoT) paradigm is nowadays pervasive in a variety of applications. Distributed computing, i.e., local processing of data...
    Conference paper 2024
  20. Heterogeneous Tightly-Coupled Dual Core Architecture Against Single Event Effects

    Among all the fault tolerance (FT) techniques developed over the years, Dual-core lock-step techniques have emerged as an effective approach to...
    Marcello Barbirotta, Francesco Menichelli, ... Mauro Olivieri in Applications in Electronics Pervading Industry, Environment and Society
    Conference paper 2024
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