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Tourism marketing, ileity and the construction of a real ideality
This study delves into the realm of island marketing, challenging prevailing assumptions held by potential mainland and urban tourists. It adopts a...
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Green Entrepreneurship
Environmental degradation and its link to economic development have created the need for a transition to a green economy. In line with the push for...
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Green Conventions and Events
Creating superior green supportive intentions has been considered one of the keys to the green conventions’ success, and hence, the antecedents of...
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Green Economic Incentives
This chapter considers green economic incentives from four perspectives: state, firms, consumers and environment, representing simultaneously economy...
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The proximate composition of Nappi and its marketing methods in Bangladesh
Nappi , fermented shrimp, is a traditional diet that is widely consumed by the ethnic communities of Southeast Asian countries, especially in...
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Green Fashion
Sustainability of textiles involves all the stakeholders of the textile chain, starting with designers, fiber producers, all the steps of textile and...
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Green Restaurants
Awareness and green consumption modes are becoming increasingly popular. Consumers are concerned about the environment, which leads to an increase in...
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Green Restaurants
Awareness and green consumption modes are becoming increasingly popular. Consumers are concerned about the environment, which leads to an increase in...
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Green Reskilling of African Women for Climate Action
The concept of “green growth” is gaining global momentum as a means of mitigating the environmental impact of human activities. However,...
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Green Political Thought
The political thought of the Greens is very rich in new ideas and concepts and hence original. As with other political ideologies, the political...
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A proposal for the selection of green building standards through the analytical hierarchy process (AHP): a roadmap for green hotels in Turkey
The concept of a “sustainable hotel” or in the other words “green hotel” means that it is built with environmentally friendly, local, and recyclable...
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Effects of consumer perception, attitude, and purchase intention on the willingness to pay for green building housing products
The popularity of green building housing products as a mainstream environmentally friendly product has risen remarkably. But, are consumers in...
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Integrating big data and marketing concepts into tourism, hospitality operations and strategy development
Big data (BD) research articles are on new issues, this study sought to fill the knowledge gap of linkage the relationships between big data and...
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An Introspection of ‘District Green Leaf Price Monitoring Committee’ (DGLPMC)
This chapter attempts to explore the contemporary scenario in the tea industry and explains that how the industrial map and its geography have...
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Green Entrepreneurship
Environmental degradation and its link to economic development have created the need for a transition to a green economy. In line with the push for...
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Strategic decisions in Cultural Tourism Marketing
Goals give orientation and enable the evaluation of cultural tourism marketing activities. They contain statements about desired conditions to be...
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Green Fashion
Sustainability of textiles involves all the stakeholders of the textile chain, starting with designers, fiber producers, all the steps of textile and...
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The Green Economy and the Water-Energy-Food Nexus in Massachusetts
Massachusetts faces various water-, energy-, and food-related nexus pressures detrimental to develo** a green economy. To reduce nexus pressures,...
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The Green Economy and the Water-Energy-Food Nexus in Singapore
Singapore faces various water-, energy-, and food-related nexus pressures that are detrimental to develo** a green economy. Accordingly, Singapore...
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The Green Economy and the Water-Energy-Food Nexus in Denmark
Denmark faces various water-, energy-, and food-related nexus pressures that are detrimental to develo** a green economy. To reduce nexus...