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An E-Coupon Service Based on Blockchain
E-coupons are used often, as e-commerce becomes increasingly popular because of its mobility and ease of use. The majority of e-coupon providers... -
How to Promote Sales: Discount Promotion or Coupon Promotion?
In this paper, we examine how a merchant should choose between discount promotion (offering a discount through an online third-party promotion...
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A Study on Customer Preference Towards Coupon – Code Based Promotional Activities in Various Selected Fields with Special Reference to Coimbatore City
The modern market is full of offers and discounts. Marketers use several promotional programs to entice customers to buy products and services. While... -
The Consumer Influence of Digital Coupon Distribution Through a Referral Program
Increasing digitalization has posed new challenges for businesses, and digital coupons are an important means of promoting their sales. However,... -
Optimal Sales Promotion in a Supply Chain Using Consignment Contract under Stochastic Demand
Sales promotion is getting more and more prosperous in Chinese cross-border e-commerce platforms where the demand is uncertain. However, most...
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Impact of Online Consumer Sales Promotion Tools on Customer Satisfaction: Evidence from Jordan
This study This study examines the impact of online consumer sales promotion tools on customer satisfaction among Zain Telecommunications Company... -
Estimated Economic Ripple Effects of Closed-Type Tourism Promotion Measures
The COVID-19 pandemic caused the most severe drop in GDP growth in Japan. In particular, the tourism industry was severely affected as a result of... -
Impacts of Platform’s Omnichannel Coupons on Multichannel Suppliers
While coupons that can be redeemed only in online channels have been issued by e-commerce platforms for decades, a new type of platform’s coupons,...
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Are Colors Emotional Triggers in Digital Branding?
This investigation exhibits a real study of the influence of color in a digital promotional product—social coupon. The paper’s goal is to analyze the... -
A comprehensive review on the role of online media in sustainable business development and decision making
People are using platforms of social media like Twitter, Facebook, or Instagram as a regular way to reach very much targeted and new prospective...
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A hybrid approach to three-way conversational recommendation
Conversational recommendation is ubiquitous in e-commerce, while three-way recommendation provides friendly choices for service providers and users....
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Prestressed Precast Concrete Frame with External Dissipaters
This chapter deals with the subject of Prestressed Precast Concrete Frame with External Dissipators, such a precast concrete frame consists of... -
Research on Improvement Strategies Based on the Current Situation of Tourists’ Use of **ling Snow Mountain Tourism
The paper collects data related to the operation of **ling Snow Mountain tourism website through questionnaires survey. And by analyzing these... -
Recommender System Using Machine Learning and BLE Beacons
Nowadays, Recommender system is present in our daily activities, people need the help of computer systems and machine learning to simplify their... -
Development of Converged Contents Applications Using Beacon with Bluetooth v4.0
Recently, the commercialization of various convenience services using beacon on the Bluetooth low energy technology is on the rise as one of the... -
Food Packaging: Concepts and Its Significance
The diversified agro-Climatic Condition of India has led to the production of large variety of agro & horticultural produce with surplus quantity... -
Multidimensional analysis and prediction based on convolutional neural network
At present, artificial intelligence methods such as machine learning are widely used in E-commerce enterprises, but the disconnection between...
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Synergistic Effect of H2S and Acetic Acid on CO2 Corrosion of Carbon Steel at Elevated Temperature
The effect of acetic acid on CO 2 -H 2 S corrosion of carbon steel was investigated at elevated temperatures in both CO 2 and H 2 S dominated systems using...
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Low-Cost Embedded System for Customer Loyalty
NowadaysLima, Mauro, digitalMorgado, José F. marketingDuarte, Rui P. has become an indispensable tool for companies to promote and sell high-quality... -
Review on Customer Segmentation Methods Using Machine Learning
This article is a review of the various methods and domains available in customer segmentation, specialized in the field of machine learning. Seven...