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  1. Assessing Policy Effectiveness using AI and Language Models Applications for Economic and Social Sustainability

    This volume uses advanced machine learning techniques to analyze government communication to evaluate policy effectiveness. The book develops policy...

    Book 2024
  2. Effectiveness

    Reference work entry 2023
  3. Christian Denominational Effectiveness

    This chapter compares the overall effectiveness of the doctrines of sixteen Christian denominations regarding their support for entrepreneurship. The...
    Chapter 2023
  4. Effectiveness Controls in Quality Management

    Effectiveness control plays an important role in quality management. The goal of effectiveness control is to check whether the desired effects have...
    Chapter 2023
  5. Rewards Effectiveness

    Reference work entry 2023
  6. COVID-19: Leadership Effectiveness and Challenges

    The chapter reviewed the factors that drove leadership effectiveness in COVID-19 with information from exploratory and empirical studies, popular...
    Chapter 2023
  7. Investigating the Effectiveness of Influencer Marketing

    Study 2 of the thesis investigates the effectiveness of influencer marketing on consumer interest and firm performance along the consumer decision...
    Chapter 2023
  8. Barriers to Performance Measurement Systems Effectiveness

    In many organizations, it is common to find performance measurement systems (PMS) whose practical utility turns out to be very limited due to several...
    Flávio Cunha, José Dinis-Carvalho, Rui M. Sousa in Lean, Green and Sustainability
    Conference paper 2023
  9. Product recall effectiveness and consumers’ participation in corrective actions

    Firms struggle to respond to product recalls and achieve high recall effectiveness, i.e., the percentage of affected consumers who participate in...

    Sascha Raithel, Stefan J. Hock, Alexander Mafael in Journal of the Academy of Marketing Science
    Article Open access 19 August 2023
  10. Ranking Doctrinal Effectiveness

    This analysis will be based on the theory of rational expectations (Blume et al., Journal of Economic Theory 26:313–317, 1982; Shiffrin, S. (1996)....
    Chapter 2023
  11. Supply–demand effectiveness: capturing the effects of supply and demand mismatches in operational performance measurement

    Conventional data envelopment analysis models of technical efficiency measurement evaluated relative production technology but failed to consider...

    Chun Sun, Sheng Ang, ... Feng Yang in Operational Research
    Article 05 March 2024
  12. Measuring Sales Promotion Effectiveness

    Sales promotions are an important marketing tool for both manufacturers and retailers. They include, for example, temporary price reductions,...
    Karen Gedenk in Handbook of Market Research
    Reference work entry 2022
  13. Approaching Agri-Environmental Policy Effectiveness

    Choosing criteria to evaluate the effectiveness of agri-environmental policy is still an open question. An inspiring field of discussion is the EU...
    Bazyli Czyżewski, Łukasz Kryszak in Sustainable Agriculture Policies for Human Well-Being
    Chapter 2022
  14. Cost-effectiveness analysis of anti-influenza drugs in adult outpatient settings in Japan

    The loss of productivity due to influenza virus (flu) infections (3 to 5 million cases globally), which can sometimes amount to as much as five...

    Naoto Nakagawa, Satoru Harada, ... Leanne Lai in SN Business & Economics
    Article 05 November 2023
  15. How the three lines of defense can contribute to public firms’ cybersecurity effectiveness

    This interpretative field study examines how public firms deal with cybersecurity-related issues, emphasizing how the three lines of defense can...

    Article 23 February 2024
  16. Optimizing mobile in-app advertising effectiveness using app publishers-controlled factors

    Mobile in-app advertising has become one of the most popular business advertising platforms in recent years. This relatively new advertising...

    Article Open access 22 May 2023
  17. Dynamic and global drivers of salesperson effectiveness

    Sales research has long established that salesperson individual and team drivers are key for executing effective selling strategies. Yet radical...

    Danny P. Claro, Carla Ramos, Robert W. Palmatier in Journal of the Academy of Marketing Science
    Article 07 August 2023
  18. A Review and Critique of Research on Organizational Intelligence and Organizational Effectiveness

    Despite the fact that many managers and researchers have discussed the idea on organizational intelligence and subject its impact on an...
    Thao Phuong Le, Thang Ngoc Nguyen, Thanh Minh Bui in Knowledge Transformation and Innovation in Global Society
    Chapter 2024
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