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Thailand
Mit über 70 Mio. Einwohnern und einer relativ guten Infrastruktur zählt Thailand zu den entwickelten Ländern, laut HDI im Ranking auf Platz 66 von...
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Impact and policy supporting Thailand innovation driven enterprise: orchestrating university innovation and entrepreneurship ecosystem with public and private stakeholders
This research paper aims to investigate the impediments faced by innovation-driven enterprises in Thailand and to explore the current measures,...
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Active and passive bribery’s impact on firm relational embeddedness: evidence from Thailand
Our research examines how bribery practices affect relational embeddedness in Thailand. Specifically, we categorize bribery practices into active and passive...
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An Acceptance Model for the Adoption of Battery Electric Vehicles in Thailand
The primary objective of this study is to propose a model that will shape the adoption patterns of battery electric vehicles (BEVs) within the...
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Impact of contextual factors on new product development process: evidence from a large company in Thailand
This research investigates the impacts of contextual factors, including organization-, project-, product-, and market-related factors, on New Product...
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The Rise of Flexible Working in Southeast Asia: Insights from Thailand and the Philippines
This book chapter will draw on research and timely statistics from the Philippines and Thailand to examine the rise of flexible working since the...
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Indigenous Entrepreneurship in Thailand: The Case of Gaia Ashram and Lazyman Coffee
This chapter presents the journeys of two Indigenous entrepreneurs based in Thailand. Findings illustrate how the act of entrepreneurship and “being...
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Gender and Credit Access for Indigenous Rural Self-Employed Businesses: A Case Study in Vietnam and Thailand
Indigenous entrepreneurship offers pathways for improving the quality of life while preserving traditional cultures. This study investigates...
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Volatility Linkage Between the Stock Exchange of Thailand and Major Stock Markets
As global financial markets have become increasingly integrated, their linkage has become one of the most intriguing study areas. Even though there...
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Case 11: Delivering Convenience in Crisis—Food Delivery During the COVID-19 in Thailand
The rapid growth of the food delivery industry in Thailand has brought various challenges affecting the environment and the stakeholders in the...
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Measuring the Distance to 2030 Targets in Thailand
This paper presents the current situation of Thailand to achievement of SDGs target and focus deeply in health, economic and sustainable consumption...
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Factors Influencing Organizational Survival of Retail Food Businesses in Thailand: A Conceptual Perspective
This research aims to investigate the factors influencing the organizational survival of retail food businesses during the COVID-19 outbreak in...
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Ageing, Work-Life and Lifestyle: Reflections from Thailand
Since 2005, Thailand has emerged as an ageing society, as the proportion of the population more than 60 years of age accounted for more than 10% of...
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Job Dissatisfaction and Employee Turnover in Thailand
Herein, the characteristics, for example, job dissatisfaction, of turnover among academic employees in a newly established college in Thailand are...
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Western Culture Meets Eastern Culture: The Thailand Context
This chapter provides an overview of Thai culture and PM in Thailand. As discussed in the previous chapter, Buddhist philosophy (which underpins Thai...
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Government Initiatives and Social Entrepreneurship in Thailand: Exploring the Role of Pracharath Rak Samakee Social Enterprise Scheme (ประชารัฐรักสามัคคี) and the Way Forward
Similar to many countries in Southeast Asia, social entrepreneurship has a long history in Thailand, tracing back to the 1970s. Despite the early...
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Metaverse Marketing for Community Development: Revitalization of Traditional Industrial Sectors in Thailand
This long abstract paper presents the study based on a concrete exploration of advanced innovation such as the metaverse needs to be done to...
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Beyond Entrepreneurship: The Iu Mien’s Silver Craft Activism in Thailand
This chapter argues that Indigenous entrepreneurship can be viewed as a decolonial practice undertaken by Indigenous peoples to contest...
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The Possibility of Transforming Education in Thailand with E-portfolios During the Industry 4.0 Revolution
Electronic portfolios allow owners to accumulate and store their projects in different forms using computer and network technology. Since the 1980s,...
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The Mobiquitous Role of M-tourism Application in Driving Sustainable Tourism Sector in Thailand
The unprecedented growth of technological breakthroughs in the field of tourism is making a huge impact on the development and sustainability of the...