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Showing 1-20 of 1,460 results
  1. How attitudes and purchases differ between also-online versus offline-only grocery shoppers in online and offline grocery shop**

    The surge in online grocery shop** amid the COVID-19 pandemic has significantly altered the balance between offline and online purchases,...

    Philipp Brüggemann, Koen Pauwels in Electronic Commerce Research
    Article Open access 01 April 2024
  2. An empirical study on traditional offline retailer’s switching intention towards community-based group buying program: A push–pull-mooring model

    To enter the offline channel, the community-based group buying (CGB) platform usually recruits group leaders to perform corresponding tasks (i.e.,...

    Zihan Guan, **aoran Shi, ... **aojiao Qiao in Electronic Markets
    Article 29 February 2024
  3. Forward contracting and spot trading in electricity markets

    Climate change and the transition to renewable energy generation have led to unstable electricity supply and demand and soaring prices. In the power...

    Lingchunzi Li, Haijun Wang, ... Yiwen Bian in Annals of Operations Research
    Article 26 August 2023
  4. Online decision making for trading wind energy

    We propose and develop a new algorithm for trading wind energy in electricity markets, within an online learning and optimization framework. In...

    Miguel Angel Muñoz, Pierre Pinson, Jalal Kazempour in Computational Management Science
    Article Open access 28 June 2023
  5. An empirical analysis of navigation behaviors across stock and cryptocurrency trading platforms: implications for targeting and segmentation strategies

    This study examines and compares the behaviors of private investors in cryptocurrency and stock trading platforms. To this end, we propose a Tobit...

    Article 03 October 2022
  6. Ranking the Factors Influencing e-Trading Usage in Agricultural Marketing

    This research article attempts to rank the factors influencing continued e-Trading usage in Indian agriculture marketing. The ranking process is the...

    Sanjay Chaudhary, P. K. Suri in Global Journal of Flexible Systems Management
    Article 01 July 2021
  7. Contract design considering data driven marketing: with and without the cap and trade regulation

    Due to the natural advantage of data acquisition, data driven marketing (DDM) has been widely adopted online. The major concern of managers,...

    **gxin Zhang, Jianxiong Zhang, Chunqiu Xu in Annals of Operations Research
    Article 14 November 2023
  8. Consumers’ Willingness to Participate in Internet Trading of Waste Products

    Consumers’ willingness to trade (CWT), that is, consumers’ willingness to trade waste products with internet recyclers. CWT is the basis for the...
    Syed Abdul Rehman Khan, Muhammad Jawad Sajid, Yu Zhang in Emerging Green Theories to Achieve Sustainable Development Goals
    Chapter 2023
  9. Optimal Trading of Flexible Power Consumption on the Day-Ahead Market

    As power generators shift from inert power plants to more volatile renewable sources of electricity, variable loads allow energy intensive businesses...
    Neele Leithäuser, Till Heller, ... Florian Schirra in Operations Research Proceedings 2021
    Conference paper 2022
  10. Best Practices and Risks in Online Trading

    Best practices in online retailing result from the best possible implementation of the success factors, but on the other hand, they have also played...
    Gerrit Heinemann in The new online trade
    Chapter 2023
  11. Differential game of product–service supply chain considering consumers’ reference effect and supply chain members’ reciprocity altruism in the online-to-offline mode

    Supply chain members’ reciprocal altruism and consumers’ quality and service reference effects are important behavioral factors that affect the...

    Deqing Ma, **song Hu, Weihao Wang in Annals of Operations Research
    Article 12 April 2021
  12. Online Trading and Platform Capabilities on the Chemical Industry in Germany

    B2B e-marketplaces attained a steep rise in the last decades in various industries, changing the way in which supply meets the demand side’s...
    Nina Baumgarten, Bruno F. Abrantes in Essentials on Dynamic Capabilities for a Contemporary World
    Chapter 2023
  13. Using value co-creation behavior as a mediator to explore the influence of virtual tourism community characteristics on destination brand equity

    This paper investigates the influence of community characteristics (community leaders’ enthusiasm and community members’ offline activities) on...

    Lishan **e, **nhua Guan, ... Tzung-Cheng Huan in Journal of Brand Management
    Article 05 July 2024
  14. Theory of Planned Behavior Based Analysis of Public Buildings’ Intention to Participate in Emission Trading Scheme

    As a market-based, cost-effective, and international compatible mechanism, Emission Trading Scheme (ETS) has emerged as an increasingly popular and...
    Conference paper 2021
  15. Reselling or marketplace mode for an online platform: the choice between cap-and-trade and carbon tax regulation

    This paper explores a manufacturer’s production decisions and a government’s choice between cap-and-trade and carbon tax regulation. The manufacturer...

    Yugang Yu, Xue Li, ** Xu in Annals of Operations Research
    Article 25 October 2021
  16. Predicting Consumer Behavior Based on Big Data of User-Generated Online Content in Retail Marketing

    The purpose of this study is to create, using big data from user content in retail marketing, a prediction approach to predicting consumer behavior....

    Article 07 February 2024
  17. Retail Trade in Digitalized Economy: Development Tendencies for Agro-industrial Enterprises in Russia

    The paper analyzes the current issue of forming tendencies in trade digitalization. Trade is one of the digital economy drivers, which is based on...
    Irina F. Zhuckovskaya, Irina V. Kosorukova, ... Natalya V. Sergeyeva in Unlocking Digital Transformation of Agricultural Enterprises
    Chapter 2023
  18. The emerging new architecture in international entrepreneurship: Dynamic impacts of business models transformation favoring accelerated internationalization of smaller enterprises

    This article explores the evolving impact of the behavioral, competitive, institutional, and technological forces and factors that have already...

    Article 01 September 2023
  19. Zall Smart Commerce: Intelligent Link Ecology Leads the Transformation Towards Industrial Internet

    Adhering to the business philosophy of “linking world business with intelligence and creating value with services”, Zall began the transformation...
    **feng Liu, Han Gao, ... Hongfu Yu in Innovation of Digital Economy
    Chapter 2023
  20. Principles of E-Commerce Transactions

    In the process of e-commerce transaction, it is an important way to stimulate the vitality of e-commerce transaction subject to clarify the operation...
    Qinghong Shuai, Zhongjun Li, Yun Zhang in E-Commerce Industry Chain
    Chapter 2023
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