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How attitudes and purchases differ between also-online versus offline-only grocery shoppers in online and offline grocery shop**
The surge in online grocery shop** amid the COVID-19 pandemic has significantly altered the balance between offline and online purchases,...
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An empirical study on traditional offline retailer’s switching intention towards community-based group buying program: A push–pull-mooring model
To enter the offline channel, the community-based group buying (CGB) platform usually recruits group leaders to perform corresponding tasks (i.e.,...
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Forward contracting and spot trading in electricity markets
Climate change and the transition to renewable energy generation have led to unstable electricity supply and demand and soaring prices. In the power...
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Online decision making for trading wind energy
We propose and develop a new algorithm for trading wind energy in electricity markets, within an online learning and optimization framework. In...
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An empirical analysis of navigation behaviors across stock and cryptocurrency trading platforms: implications for targeting and segmentation strategies
This study examines and compares the behaviors of private investors in cryptocurrency and stock trading platforms. To this end, we propose a Tobit...
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Ranking the Factors Influencing e-Trading Usage in Agricultural Marketing
This research article attempts to rank the factors influencing continued e-Trading usage in Indian agriculture marketing. The ranking process is the...
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Contract design considering data driven marketing: with and without the cap and trade regulation
Due to the natural advantage of data acquisition, data driven marketing (DDM) has been widely adopted online. The major concern of managers,...
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Consumers’ Willingness to Participate in Internet Trading of Waste Products
Consumers’ willingness to trade (CWT), that is, consumers’ willingness to trade waste products with internet recyclers. CWT is the basis for the... -
Optimal Trading of Flexible Power Consumption on the Day-Ahead Market
As power generators shift from inert power plants to more volatile renewable sources of electricity, variable loads allow energy intensive businesses... -
Best Practices and Risks in Online Trading
Best practices in online retailing result from the best possible implementation of the success factors, but on the other hand, they have also played... -
Differential game of product–service supply chain considering consumers’ reference effect and supply chain members’ reciprocity altruism in the online-to-offline mode
Supply chain members’ reciprocal altruism and consumers’ quality and service reference effects are important behavioral factors that affect the...
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Online Trading and Platform Capabilities on the Chemical Industry in Germany
B2B e-marketplaces attained a steep rise in the last decades in various industries, changing the way in which supply meets the demand side’s... -
Using value co-creation behavior as a mediator to explore the influence of virtual tourism community characteristics on destination brand equity
This paper investigates the influence of community characteristics (community leaders’ enthusiasm and community members’ offline activities) on...
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Theory of Planned Behavior Based Analysis of Public Buildings’ Intention to Participate in Emission Trading Scheme
As a market-based, cost-effective, and international compatible mechanism, Emission Trading Scheme (ETS) has emerged as an increasingly popular and... -
Reselling or marketplace mode for an online platform: the choice between cap-and-trade and carbon tax regulation
This paper explores a manufacturer’s production decisions and a government’s choice between cap-and-trade and carbon tax regulation. The manufacturer...
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Predicting Consumer Behavior Based on Big Data of User-Generated Online Content in Retail Marketing
The purpose of this study is to create, using big data from user content in retail marketing, a prediction approach to predicting consumer behavior....
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Retail Trade in Digitalized Economy: Development Tendencies for Agro-industrial Enterprises in Russia
The paper analyzes the current issue of forming tendencies in trade digitalization. Trade is one of the digital economy drivers, which is based on... -
The emerging new architecture in international entrepreneurship: Dynamic impacts of business models transformation favoring accelerated internationalization of smaller enterprises
This article explores the evolving impact of the behavioral, competitive, institutional, and technological forces and factors that have already...
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Zall Smart Commerce: Intelligent Link Ecology Leads the Transformation Towards Industrial Internet
Adhering to the business philosophy of “linking world business with intelligence and creating value with services”, Zall began the transformation... -
Principles of E-Commerce Transactions
In the process of e-commerce transaction, it is an important way to stimulate the vitality of e-commerce transaction subject to clarify the operation...