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Map** the Cause-Related Marketing (CRM) field: document co-citation and bibliographic coupling approach
Cause-Related Marketing (CRM) as a promotional tool among marketers and research topic among researchers has existed for over three decades. A...
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A citation and co-citation bibliometric analysis of omnichannel marketing research
Nowadays, firms are facing an intense challenge when coordinating an effective management on the offline and online channels. Consequently, creating...
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Science Map** Analysis
This chapter presents the science map** analysis that highlights the structural and dynamic organization of knowledge in the field of research...
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Luxury Goods and the Country-of-Origin-Effect: A Literature Review and Co-citation Analysis
The paper advances the research in the field of the country-of-origin-effect (COE) by adding a systematic and comprehensive overview of the COE in...
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Examining the domains of entrepreneurial ecosystem framework—a bibliometric analysis
Entrepreneurial ecosystem presents a systematic approach towards increasing the entrepreneurial capability of the region. The studies on the...
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A research landscape on customer co-creation value: a systematic literature network analysis
Customer co-creation value has become a widely used term to describe an active, creative, and social collaboration process between producers and...
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How to support innovative small firms? Bibliometric analysis and visualization of start-up incubation
Supporting the birth and development of innovative small firms, i.e., start-up incubation, has emerged as a critical factor in fostering...
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Supply Chain Flexibility: Unravelling the Research Trajectory Through Citation Path Analysis
To counter the uncertainties encountered within a supply chain and enhance its efficiency, it is imperative for a supply chain to be flexible. This...
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Bibliometrics and Citation Analysis of the Works of Professor Forza
This chapter provides an overview of the research activities of Prof. Cipriano Forza. The purpose of this research is to map the bibliometric...
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Bibliometric and Topic Modeling Analysis of Corporate Social Irresponsibility
This study provides the first hybrid model by applying bibliometric analysis and topic modeling for map** the intellectual structure of CSiR...
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Integrating digital and sustainable entrepreneurship through business models: a bibliometric analysis
While research exploring the benefits and challenges of integrating sustainability and digitalization in new ventures has been on the rise, a...
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Understanding the Links Between Neuroscience, Physiological Tools and Stress, with the Eventual Neuroscientific Impact of Culture, in Organizational, Managerial and Information Systems (IS) Fields Through a Social Network Analysis
This study aims to understand the links between neuroscience, physiological tools and stress, with the eventual neuroscientific impact of culture on...
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Tracing the state of sport management research: a bibliometric analysis
This article presents a state-of-the-art overview of the sport management research discipline through a bibliometric analysis of publication data...
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Cyber-physical systems: a bibliometric analysis of literature
Recently, there is a significant growth in the use of the Cyber-Physical System (CPS). New technologies such as Internet of Things (IoT), Industry...
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Human Resources Literature After Covid-19: A Human Versus AI Analysis
In the post-Covid-19 era, identifying emerging trends in human resources management has become crucial for organizations seeking to adapt and thrive...
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Bibliometric analysis of immigrant entrepreneurship research 2009–2019
This comprehensive bibliometric study analyses the nomological structure of the immigrant entrepreneurship domain 2009–2019 by means of citation and...
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A topic modeling and scientometric analysis of microfoundations of strategy research
Microfoundations is a nascent research area in strategic management that scrutinizes individual-level actions and interactions as the fundamental...
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Bibliometric Analysis of Supply Chain Contracts Under Disruption Risk
Supply chain management is continuously evolving from local and regional activities to the current global supply network. Owing to the ever-growing...
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Objectives of Platform Research: A Co-citation and Systematic Literature Review Analysis
Die betriebswirtschaftliche Forschung zu digitalen Plattformen vernachlässigt häufig bestehendes Wissen aus anderen Forschungsbereichen, was zu...
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Evolution and trends of the metaverse in business and management: A bibliometric analysis
The Metaverse is an immersive digital environment that enables users, through avatars, to create worlds, objects, and interact with each other for...
