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Kanban in Software Development—The Role of Leadership and Metrics
Traditional software development organizations have rigid processes that can be difficult to change. One of the most critical challenges is the... -
Drivers of consumer’s willingness to pay for fair trade food products: the role of positive and negative emotions
This paper proposes an explanatory model of the intention to pay for fair trade food products based on the stimulus-organism-response (S-O-R) theory....
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IoT and Enterprise Software
Enterprise information technology (IT), enterprise software, and IT infrastructure are increasingly contributing to competitive advantage—and for... -
Harmonious and Obsessive Passion Influence Consumers’ Support for Technology Products Through Brand Addiction
Brand addiction has recently been conceptually developed and scaled up. Brand-addicted customers constitute a valuable market segment for brands,... -
Product service supply chain, brand value co-creation and performance of agricultural products
Branding is becoming increasingly important for agricultural products. We develop and empirically test a value co-creation model on the performance...
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Investigating the Combinations of Target Products and Gifts: Metal Accounting Perspective
This study explores consumers’ perceived risk of the combination of the main product (tangible product/intangible service) and gift (free... -
A qualitative investigation of infusing products with service via strategic alliances among SMEs: a case of servitization
This study aims to understand the role of strategic alliances in successful SME servitization. A qualitative approach was adopted, elaborating a...
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Distribution of Medical Products in China
In the following section, the framework conditions for the direct distribution of foreign medical products in China will be described. -
Software and Tools
While the field of Data Science (DS) continues to grow in strength and popularity, its repertoire of methods, including a wide plethora of various... -
Agile Principle 7: “Working Software Is the Primary Measure of Progress”
Delivering valuable software frequently is the name of the game. As with the word “valuable,” the word “progress” means different things to different... -
Value proposition of IoT-based products and services: a framework proposal
The IoT can help firms to innovate and to address new business opportunities. However, many companies face difficulties in develo** products and...
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How intelligent automation, service robots, and AI will reshape service products and their delivery
Intelligent Automation in form of robots, smart self-service technologies, wearable technologies, software and systems such as machine learning,...
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Unlocking Resource Efficiency: Pathways for Microenterprises in Estonia to Offer Green Products and Services
This chapter aims to investigate the enablers of resource efficiency and leverage them as conditions that can serve as pathways for microenterprises... -
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Software Defect Prediction Through a Hybrid Approach Comprising of a Statistical Tool and a Machine Learning Model
Traditional statistical learning algorithms perform poorly in case of learning from an imbalanced dataset. Software defect prediction (SDP) is a... -
Assess the Reusability Potential of Building Products in an Early Design Stage
Reusability is a key aspect to achieving the transition from a linear economy with the “take-make-dispose” principle to a circular economy that... -
Godfather Marketing: offering favors before products
Disruptive shifts in the current environment are engendering uncertainty, radically changing market relationships and consumers’ priorities. This...
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Estimating the GDP effect of Open Source Software and its complementarities with R&D and patents: evidence and policy implications
Open Source Software (OSS) has become an increasingly important knowledge asset in modern economies. However, the economic impact of OSS on...