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Innovation intermediaries for university-industry R&D collaboration: evidence from science parks in Thailand
This paper investigates how science parks (SPs) act as innovation intermediaries to facilitate university-industry research and development (U-I R&D)...
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Successful MNC CSR Activities in Asia: A Case Study of Samsung Electro-Mechanics, Thailand Co., LTD.
Multinational corporations (MNCs) compete with one other to capture new and better business opportunities, particularly in the emerging markets... -
Differential evolution for cleft lip and/or cleft palate patient treatment scheduling problems: a northern Thailand hospital case study
Cleft lip and/or cleft palate (CL/P) are the common birth defects that result when facial structures develo** in an unborn baby do not close...
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The Sufficiency Economy Philosophy as an Approach to Social Innovation: Case Studies of Local Governments in Thailand
The late Thai King Bhumibol Adulyadej (1946–2016) formulated the Sufficiency Economy Philosophy (SEP). “Sufficiency” means balancing reasonable... -
Airport Business Model Innovations for Local and Regional Airports: A Case of Cultural Entrepreneurship in Thailand
This chapter explores how conventional airports in Thailand should innovate their business model in response to changes in the business environment.... -
The Impact of the ASEAN Trade in Goods Agreement (ATIGA) on Vietnam’s Pangasius Export to ASEAN Markets—A Study of Thailand, Singapore, and Philippines Markets
In the past five years, Vietnam’s seafood has had robust development, which has created leverage for the country’s economy, especially fishing,... -
Vietnam and Thailand: Southeast Asian Prospects for Corporate Cultures and Ecosystems in an Asian Century
The aim of this chapter is to describe, compare and analyse the different features of corporate cultures and ecosystems in both countries. Vietnam... -
Performance Management of Wicker Industry Employees to Drive Local Economy in Southern Thailand
This research aimed to study the relationship between work factors that affect the employee's performance efficiency of the Wicker Industry in... -
Marketing Strategies of Tham Sing Robusta Coffee in Thailand: SWOT IE and TOWS Matrix
The increasing popularity of coffee consumption has caused high competition among coffee shop entrepreneurs. The Ban Tham Sing Community (BTSC)... -
Case Study in Thailand
ThailandThailand has many hub plants in Southeast Asia and has solidified its position as an industrialized country through imports and exports from... -
Management Accounting Practices in Thailand: Case Study of Manufacturing Companies
This chapter provides basic facts concerning Thailand’s economy, including GDP by key sectors and foreign direct investment (FDI). It also explores... -
Global Innovation Networks of Japanese, US, and German Companies Based in Asia: A Comparative Analysis
In this era of globalization, multinational companies are conducting innovation via global networks. This phenomenon was analyzed using international... -
Business-to-business and self-governance practice in the digital knowledge economy: learning from pharmaceutical e-detailing in Thailand
This study investigates self-governance within business-to-business (B2B) in the digital knowledge economy. To do so, we elicit the engagement of...
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Innovation for sustainable development goals: a comparative study of the obstacles and tactics in public organizations
This study examines obstacles and tactics in Sustainable Development Goals (SDGs)-oriented public sector innovation (PSI). We analyzed 137...
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CSR in Thailand: A Stakeholder’s Perspective
This chapter analyses the emergence of CSR in Thailand from the perspective of different stakeholders. Based on reviews of scholarly articles,... -
Consumer Response to Irresponsible Firm Behavior: A Cross-National Study in the United States, Mexico and Thailand: An Abstract
This study examines consumer response to firm’s irresponsible behavior that is damaging to the environment and infringes upon sustainable development... -
Successful COVID-19 Prevention Factors and Their Effect on the Economy: A Comparison Between Thailand, Vietnam and Australia
COVID-19 represents not only a health crisis, but an economic crisis. As COVID-19 has spread across the globe, some countries have successfully... -
Case Study
This chapter includes five cases studies, including Huawei, CRRC Yongji, COFCO, Yili Thailand and “Happy Chinese New Year - Walking Lunar New Year's... -
The Impact of Digital Recruitment in Thailand’s IT Sector During COVID-19
This research paper examines the various methods used in Digital RecruitmentDigital Recruitment and provides insight into the merits of using them... -
Modified differential evolution and heuristic algorithms for dump tippler machine allocation in a typical sugar mill in Thailand
This paper focuses on a computational tool for scheduling and sequencing sugarcane vehicles for dump tippler machines at the mill yard of a sugar...