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Chapter and Conference Paper
Marketing Tourism Products in Virtual Reality: Moderating Effect of Product Complexity
As the tourism industry faces growing competition and digital transformation in the post-pandemic era, virtual reality has emerged as a creative marketing strategy. However, investing in virtual reality may be...
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Chapter and Conference Paper
Assessing the Perceived Environmental Friendliness of Different Packaging Materials: An Abstract
In light of global environmental challenges such as climate change, sustainable consumption and production has been considered as a crucial issue by firms as a “triple bottom line” principle, which is balancin...
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Chapter and Conference Paper
Studying the Effects of Sponsorship Disclosure and Message Complexity on Consumers’ Response Via Text Analysis: An Abstract
Influencer marketing utilizes influential online opinion leaders to disseminate brand related user-generated content and shape audience attitudes through social networking sites (Lim et al. 2017), is currently...
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Chapter
Data-Driven Digital Transformation of Enterprises
The development of communications and digital technologies is creating endless exciting possibilities for enterprises of all kinds. We are on the cusp of an era of fully-connected information and big data. Kee...
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Chapter
Building the Full Data Awareness Capability of “Digital Twins”
The IT systems of the informatization era are essentially function-based, siloed, and enclosed, and can be used only by a small number of trained professionals within an enterprise. We trust these IT systems a...
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Chapter
Building Secure, Compliant, and Controllable Data Sharing Capabilities
Before an enterprise has implemented data governance and built a data foundation, its data is scattered across systems and difficult to obtain for analysis and insights. To eliminate data silos, Huawei has bui...
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Chapter
Data Is Becoming a Core Competency of Enterprises
Digital transformation is not something that can be completed in a single stroke, and data governance cannot be implemented overnight. Digital transformation brings both opportunities and new challenges to dat...
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Chapter
Establishing an Enterprise-Level Integrated Data Governance System
In the twenty-first century, data has joined land, labor, and capital as the newest factor of production. Data plays an important role in unlocking enterprises’ competitive advantages, and should be managed as...
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Chapter and Conference Paper
Discovering Sound Free-Choice Workflow Nets with Non-block Structures
Process discovery aims to discover models that can explain the behaviors of event logs extracted from information systems. While various approaches have been proposed, only a few guarantee desirable properties...
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Chapter
Differentiated Data Classification Management Framework
Enterprises and organizations can classify data for different purposes from multiple perspectives. Data can be classified into dichotomies such as structured and unstructured, internal and external, raw and de...
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Chapter
Construction of a Data Foundation Centered on Connection and Sharing
During the transformation from informatization to digitalization, enterprises have amassed vast amounts of data, and more data keeps accumulating at an explosive rate. However, instances in which this data has...
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Chapter
Business Transaction-Oriented IA Construction
In the past, Huawei’s IA was mainly aimed at realizing “informatization” or “managing business in ERP”. In those days, IA was often embedded in IT systems. Most system users and managers focused more on whethe...
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Chapter
Data Service Development Targeting Self-service Consumption
A data foundation should be constructed in a manner that better supports data consumption. After the completion of data aggregation, consolidation, and linkage, additional efforts should be made by data provid...
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Chapter
Building Comprehensive Quality Management Capabilities to Ensure “Clean Data”
More and more enterprise applications and services are being developed based on data. In this context, data quality is the prerequisite for making the most of data value. Because the operations efficiency of a...
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Article
QoTa-MPR: QoS-oriented and traffic-aware multi-path routing protocol for internet of remote things
Internet of Remote Things (IoRT) is widely used in both military and civilian applications. However, due to the unique characteristics, which is characterized as long-distance and high-latency, the design of t...
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Article
M2M energy saving strategy in 5G millimeter wave system
Machine to Machine technology has a broad application prospect in the 5G network, but there is a bottleneck in the energy consumption of intelligent devices powered by the battery. In this paper, we study the ...
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Article
Traffic collisions early warning aided by small unmanned aerial vehicle companion
Most traffic surveillance systems are based on videos which captured by fixed cameras on bridges, intersections, etc. However, many traffic collisions may occur in many places without such surveillance systems...
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Article
Serial-batching scheduling with two agents to minimize makespan and maximum cost
This paper considers three serial-batching scheduling problems with two agents to minimize the makespan of agent A and maximum cost (or maximum lateness) of agent B simultaneously. In these two-agent scheduling p...
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Article
Multiscale online media simulation with SocialCube
This paper describes the design, implementation, and early experiences with a novel agent-based simulator of online media streams, developed under DARPA’s SocialSim Program to extract and predict trends in inf...
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Chapter and Conference Paper
Online 3D Printing Remote Monitoring and Control System Based on Internet of Things and Cloud Platform
For the situation where 3D printers have not been widely popularized, and there is a high demand for 3D printing, a visual and controllable online 3D printing cloud platform technology based on the Internet of...