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    A Study of Young User Preferences for Form and Colour as an Influential Design Attribute

    The increase in technology and usage of smart wearables has led to the need in understanding user preferences. The form structure and colours play a major role in buying and understanding the design preference...

    Brajesh Dhiman, Rajshree Rathore… in Design in the Era of Industry 4.0, Volume 3 (2023)