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    Chapter and Conference Paper

    Understanding the Role of Time in Content Selection Decisions on OTT Platforms

    The growth of OTT video platforms has simultaneously given rise to various questions related to decision making. While the literature has addressed why consumers use these platforms, the consumer behaviour wit...

    M. Vyshakh, Anjali Pandey, Khusboo Gupta in Transfer, Diffusion and Adoption of Next-G… (2024)

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    Chapter and Conference Paper

    Internet of Things and Sustainability: A Literature Review

    The purpose of this study is to review the literature of Internet of things research in the sustainability domain. We used keyword co-occurrence analysis to identify the newly emerging areas kee** ‘internet ...

    Khusboo Gupta, Arpan Kumar Kar, M. P. Gupta in Transfer, Diffusion and Adoption of Next-G… (2024)