Moral Entrepreneurship

Synonyms

Ethics pioneer; Innovative ethical leadership; Leader in ethics; Leadership in ethics; Moral frontrunner; Moral leadership; Moral reformer; Proactive ethical leadership

Introduction

The moral entrepreneur is a person or organization who creates a new ethical norm that others follow. Moral entrepreneurship is the process by which such ethical norm is created.

Moral entrepreneurs are leaders in ethics. They develop new and better ethical norms. Apart from challenging an ethical norm, rethinking ethics, and reflecting on ethical goals, moral entrepreneurs also create new ethical norms. Moral entrepreneurs are innovators and pioneers in ethics. They disrupt existing moral codes and give rise to a new one. They alter the views about what is “right” or “wrong.” Instead of simply following current or accepted morality, moral entrepreneurs lead morality through the creation of a new morality.

The moral entrepreneur should not be confused with the social entrepreneur. Whereas social...