Abstract
Globally and across the African continent, the past decade has seen an increase in the commitment to reducing adult illiteracy, inspired among other things by the Education for All (EFA) drive to halve the incidence of illiteracy among adults and youth by 2015. While literacy campaigns were less common during the 1990s, the last decade saw a new impetus for mass adult literacy campaigns as a way of improving national literacy levels. This paper examines the South African endeavour to meet its EFA target through the implementation of the South African Kha Ri Gude Mass Literacy Campaign, which was launched by the South African government in 2008 with the aim of enliterating 4,7 million adults who had little or no education as a result of the apartheid legacy. The Campaign was deemed successful receiving a number of South African awards for best practice and its work in rural and impoverished communities including the international UNESCO Confucius Prize for Literacy (UNESCO 2016). This article focuses on how the campaign utilised action-oriented processes, specifically the methods of participatory action research (PAR), to enhance the achievement of its goals. The methods of PAR were embedded in the campaign structure, comprising clusters of communities of practice (COPs) which provided fora for educators to voice and address challenges. Moreover, since the Campaign was implemented in post-apartheid South Africa, the article shows how the Campaign operations were guided by the ethos of ubuntu as necessary for redress and empowerment.
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Notes
Kha Ri Gude (pronounced [car-ri-goody]) is Tshivenda for “Let us learn”. The decision to use Tshivenda terminology reflects the purpose of accentuating the minority status of the language.
In addition to the UNESCO award, the Kha Ri Gude Campaign has received other national awards for its implementation, including the Pan South African Language Board (PanSALB) award in 2010, which gave recognition to the excellence of the campaign materials in the 11 official South Africa languages. Other awards include the Government Communication and Information System’s Umbungsweti Award (in 2009) for the campaign’s developmental communication and advocacy strategy reaching adults in the most remote and impoverished sites and its efforts to include deaf and blind learners; and the Expanded Public Works Programme (EPWP) award (in 2012) for its effective delivery to the poor and also for job creation through its volunteers (who received stipendiary compensation). The Campaign was formally evaluated by UNICEF in 2009 (Osman 2009), and its assessment strategy and learner assessments are verified by the South African Qualifications Authority each year.
The Campaign strategy and budget were approved by the South African Cabinet (22 August 2007), and Cabinet approved the campaign’s detailed operational plan for implementation (29 November 2007). The Campaign was launched in 2008.
The author of this paper was appointed to lead the campaign within the South African Ministry of Education.
In terms of this equation, practice is distinguishable from praxis. The former denotes habitual or customary, while the latter refers to informed committed action.
Many of the COPs established in metropolitan areas comprised of cross cultural groups where language/ethnic differences tended to be dominant of subordinated by the group. Moreover, across the campaign, foreign nationals also brought with them new cultures requiring to be harmonised in the classrooms. The cross cultural learning nevertheless enriched the learning encounter and was incorporated into the core learner materials to optimise on the benefits of diversity.
The author as Director of the Department of Adult Basic Education managed this component of the SANLI campaign and was able to transfer the human infrastructure to the Kha Ri Gude campaign.
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McKay, V. Through the Eye of a Fly: Action Research as a Support for the South African National Literacy Campaign. Syst Pract Action Res 31, 375–393 (2018). https://doi.org/10.1007/s11213-017-9431-x
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DOI: https://doi.org/10.1007/s11213-017-9431-x