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Linking international entrepreneurship to uncertainty, opportunity discovery, and cognition

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Abstract

In this paper, we suggest a model of international entrepreneurship that links cognition, noticing opportunities, absorbing uncertainty, and bearing uncertainty, to international entrepreneurial action, which is important because of the increased interest in international entrepreneurship. The ways in which cognition affects opportunity identification are discussed to show how international entrepreneurs’ cognitive processes work in terms of identifying opportunities. We also explore the role of cultural differences, with respect to tolerance for bearing uncertainty, on international entrepreneurship. Finally, the model is used to identify areas for future international entrepreneurship research.

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Butler, J.E., Doktor, R. & Lins, F.A. Linking international entrepreneurship to uncertainty, opportunity discovery, and cognition. J Int Entrep 8, 121–134 (2010). https://doi.org/10.1007/s10843-010-0054-x

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