Application Research on the Cooperate Quality Monitoring Model in the Internet Environment - an Empirical Study on the Case of Mengniu Product

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Proceedings of the 5th International Asia Conference on Industrial Engineering and Management Innovation (IEMI2014)

Abstract

In Internet environment, consumers can deliver various quality information of corporate quality by themselves, and such information is completely open, accessible and identifiable. This article collect, statistically process and analyze corporate quality information that consumers exposed in Internet, taking Mengniu, a company listed in HK Stock Exchange for instance, to perform empirical study on the Internet information related to quality with the basic classification theoretical methods of quality evaluation “inherent performance” and “requirement satisfaction”.

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Acknowledgment

This article is the key project “Study on Quality Safety Evaluation and Internet Pre-alert Method of Our Country” (11&ZD158) under National Social Science Fund, a project under National S&T Support Program for 12th Five-year Plan (No. 2011BAK06B06), also the achievement of Supporting Study on Quality Regulatory Technology and Safety Risk Information System (No. 201210117), a non-profit industrial scientific research project supported by MOST (Ministry of Science & Technology), supported by “the Fundamental Research Funds for the Central Universities”.

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Correspondence to Hong Cheng .

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Cheng, H., Xu, W. (2015). Application Research on the Cooperate Quality Monitoring Model in the Internet Environment - an Empirical Study on the Case of Mengniu Product. In: Qi, E., Su, Q., Shen, J., Wu, F., Dou, R. (eds) Proceedings of the 5th International Asia Conference on Industrial Engineering and Management Innovation (IEMI2014). Proceedings of the International Asia Conference on Industrial Engineering and Management Innovation, vol 1. Atlantis Press, Paris. https://doi.org/10.2991/978-94-6239-100-0_36

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