Abstract
Populism as a concept has undergone transitions, and scholars have interpreted it in various ways. It has been perceived as an ideology, a political strategy deployed by people in positions of power, and even as being performative in nature (Osuna Olivas, Eur J Polit Res, 60:829–853, 2021). Populism has gained attention over the years due to its challenges to pluralist democracy and warrants deeper engagement in contemporary times. In this context, I engage with the relatively novel ways in which the populist agenda is promoted and disseminated across the world. Focusing mainly on the Indian context, I discuss the role of the internet and social media in popularizing right-wing populism.
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Ganguly, D. (2024). Internet Activism and the Populist Agenda. In: Chacko Chennattuserry, J., Deshpande, M., Hong, P. (eds) Encyclopedia of New Populism and Responses in the 21st Century. Springer, Singapore. https://doi.org/10.1007/978-981-16-9859-0_424-1
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DOI: https://doi.org/10.1007/978-981-16-9859-0_424-1
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