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The Potentials of Personal Data Management for Smart Service Innovation

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Smart Services

Part of the book series: Forum Dienstleistungsmanagement ((FD))

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Zusammenfassung

Personal data management has been recently highlighted as a key concept in smart service innovation. Based on the customer-dominant logic as the theoretical underpinning, key action fields of personal data management are presented. This contribution strives to conceptualize personal data management in order to integrate this field more closely into the service innovation process. It outlines the theoretical foundations of personal data management and uses the restaurant industry as a human-centered service industry for an application example.

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Authors and Affiliations

  1. Universität Leipzig WINF / Anwendungssysteme in Wirtschaft und Verwaltung, Leipzig, Deutschland

    Katharina Blöcher & Rainer Alt

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  1. Katharina Blöcher
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  2. Rainer Alt
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Correspondence to Katharina Blöcher .

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Editors and Affiliations

  1. Professor für Marketing und Unternehmensführung, Universität Basel, Basel, Basel Stadt, Schweiz

    Manfred Bruhn

  2. Lehrstuhl für BWL, Universität Hohenheim, Stuttgart, Baden-Württemberg, Deutschland

    Karsten Hadwich

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Blöcher, K., Alt, R. (2022). The Potentials of Personal Data Management for Smart Service Innovation. In: Bruhn, M., Hadwich, K. (eds) Smart Services. Forum Dienstleistungsmanagement. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-37344-3_11

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  • DOI: https://doi.org/10.1007/978-3-658-37344-3_11

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