Abstract
Today, more than ever, organizations face daily environmental changes. The source of change may be a new regulatory law, competitor, business model, hype in technology, new service trend, or the lack of skilled human resources. In order to understand the factors of change and their impacts on business strategies, organizations need to have in place a set of tools, methods and procedures to allow an instantaneous reaction, and foresee proactively the highest number of variables that will have impact in the organization’s competitive advantages. One of the central tools that managers have at their disposal to face these challenges come from the use of Information and Communication Technology (ICT), which are entering into a new stage. The maturity of some Internet technologies, business intelligence systems and outsourcing business models allows the availability of new services, based on cloud computing. The rise of new service trends are taking place, and if an organization is able of combining the advantages of those trends, it might gain competitive advantage, throughout Business Intelligence as a Service (BIaaS), and what began as a way to achieve operating savings, will eminently reveal its true disruptive potential throughout the Internet.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
Similar content being viewed by others
References
Emmanuel, C., Margaret, N.: The Information Age. Asia-Pacific Development Information Programme, UNDP-APDIP (2003), http://www.apdip.net/publications/iespprimers/eprimer-infoage.Pdf
Porter, M.: How Competitive Forces Shape Strategy. Harvard Business Review, 113–145 (March-April 1979)
Evans, P., Wurster, T.: Strategy and the new economics of information. Harvard Business Review (September-October 1997)
Stern, C., Deimler, M.: The Boston Consulting Group on Strategy, classic concepts and new perspectives, 2nd edn. John Wiley & Sons Inc., USA (2006)
Kimball, R., et al.: Relentlessly Practical Tools for Data Warehousing and Business Intelligence. John Wiley & Sons Inc., Chichester (2010)
Robson, W.: Strategic Management & Information Systems, 2nd edn. Pitman Publishing, UK (1997)
Bower, J., Christensen, C.: Disruptive Technologies catching the wave. In: Harvard Business Review on Business Model Innovation. Harvard Press, Boston (2010)
Johnson, M., Christensen, C., Kagermann, H.: Reinventing your business model. In: Harvard Business Review on Business Model Innovation. Harvard Press, Boston (2010)
Etzioni, A.: Humble Decision Making in Harvard Business review on Decision Making. HBS Plublishing Corporation, Boston (2001)
Plummer, D.C., et al.: Cloud Computing: Defining and Describing an Emerging Phenomenon. Gartner Group, June 17, ID Number: G00156220 (2008)
Manes, A.T.: Web Services, A Manager’s Guide, USA. Addison-Wesley Information Technology Series (2003)
Hagel, J., Brown, J.: Service Grids; The missing link in web services (2002), http://www.johnhagel.com (accessed at January 2011)
Amor, D.: Internet Future Strategies: How Pervasive Computing Services Will Change the World. Prentice Hall PTR, UK (2001)
Brown, D., Wilson, S.: The black book of outsourcing: How to manage the changes, challenges, and opportunities. John Wiley & Sons Inc., USA (2005)
Corbett, M.: The Outsourcing Revolution: why it makes sense and how to do it right. Dearborn, USA (2004)
Davenport, T.: The coming commoditization of processes. Harvard Business Review 83(6), 101–108 (2005)
Lacity, M., Hirschheim, R.: Information Systems Outsourcing: Myths, Metaphors and Realities. Wiley Series in Information Systems. Wiley, Chichester (1993)
Willcocks, L., Oshri, I., Hindle, J.: To bundle or not to bundle? Effective decision-making for busniess and IT Services. Accenture in association with the Outsourcing Unit at LSE. London. LSE (2009)
Quinn, J., Hilmer, F.: Strategic Outsourcing. Sloan Management Review, 43–45 (Summer 1994)
Currie, W.: The supply-side of IT outsourcing: the trend towards mergers, acquisitions and joint ventures. International Journal of Physical Distribution & Logistics Management 30(3/4), 238–254 (2000)
Goo, J., Kishore, R., Rao, H., Nam, K.: The role of service level agreements in relational management of information technology outsourcing: an empirical study. MIS Quarterly 33(1), 1–28 (2009)
Poppo, L., Zenger, T.: Do formal contracts and relational governance function as substitutes or complements? Strategic Management Journal 23, 707–725 (2002)
Wullenweber, K., Beimborn, D., Weitzel, T., Konig, W.: The impact of process standardization on business process outsourcing success. Information Systems Frontiers 10(2), 211–224 (2008)
Larson, B.: Delivering Business Intelligence with Microsoft SQL Server 2008. McGraw-Hill, USA (2009)
Stalk, G.: Time - The next source of competitive advantage. Harvard Business Review (July-August 1988)
Henschen, D.: Predictive Analysis: a matter of survival. InformationWeek, 9–11 (March 2009)
Kaplan, R., Norton, D.: The Balanced Scorecard: Translating Strategy into Action. Harvard Business School Press, USA (1996)
Ward, J., Griffits, P.: Strategic Planning for Information Systems, 2nd edn. John Wiley & Sons Inc., UK (1996)
McDonough, B., Vesset, D.: Improving Organizational Performance Management Through Pervasive Business Inteligence. IDC (2009)
Inmon, H.: Building the data warehouse, 2nd edn. John Wiley & Sons Inc., USA (1996)
Inmon, H., Imhoff, C., Sousa, R.: Corporate Information factory, 2nd edn. John Wiley & Sons Inc., USA (2001)
Reuter, A., Haerder, T.: Principles of Transaction-Oriented Database Recovery. ACM Computing Surveys 15(4), 287–317 (1983)
Lee, J.N., Kim, Y.G.: Effect of partnership quality on IS outsourcing success: conceptual framework and empirical validation. Journal of Management Information Systems 15(4), 29–61 (1999)
Porter, M.,: The Five Competitive Forces That Shape Strategy. Harvard Business Review (January 2008)
Ritter, J.: Service provider contracts key to compliance in the cloud, http://www.searchecompliance.com (accessed at March 2011)
Earl, M.J.: The risks of outsourcing IT. Sloan Management Review 37(3), 26–32 (1996)
Author information
Authors and Affiliations
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2011 Springer-Verlag Berlin Heidelberg
About this paper
Cite this paper
Porfírio, J.A., dos Santos, J.C. (2011). Business Intelligence as a Service - Strategic Tool for Competitiveness. In: Cruz-Cunha, M.M., Varajão, J., Powell, P., Martinho, R. (eds) ENTERprise Information Systems. CENTERIS 2011. Communications in Computer and Information Science, vol 219. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-24358-5_11
Download citation
DOI: https://doi.org/10.1007/978-3-642-24358-5_11
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-642-24357-8
Online ISBN: 978-3-642-24358-5
eBook Packages: Computer ScienceComputer Science (R0)