Abstract
This research seeks to assess an exploratory factor analysis study on current value-added activities for hypermarket’s customers at Seri Alam during Covid-19. Due to occurrence of COVID-19, customers in hypermarket and retail services need a good safety precaution that could help them gain confidence to shop Alam during COVID-19. The aim of this research was to classify the factors of current value-added activities of customers in in hypermarket at Seri Alam. There are four factors on customers value-added activities that can be obtained from seven journals that have been chosen in past journals. Due to the fact that the factors are less than the researcher expected, the value stream map** (VSM) technique will be used in order to find more value-added activities that could help researcher to identify more factors. The data collected are analyzed by using Statistical Package for the Social Sciences (SPSS) software and the findings were put in the new conceptual model. In conclusion, there are nine activities with three different categories as a factor of current value-added activities for hypermarket’s customers at Seri Alam during COVID-19.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
References
OECD, Corporate sector vulnerabilities during the Covid-19 outbreak: Assessment and policy responses, OECD, Paris, (2020), www.oecd.org/corona-virus/policy-responses/corporate-sector-vulnerabilities-during-the-covid-19-outbreak-a6e670ea/
J.F. Hair, R.E. Anderson, B.J. Babin, W.C. Black, Multivar Data Analysis: A global Perspective, (Pearson, Upper Saddle River, 2010).
A. Hill, J. Roberts, P. Ewings, D. Gunnell, Non-response bias in a lifestyle survey. J. Public Health Med. 19, 203–207 (1997)
H. Kaynak, The relationship between total quality management practices and their effects on firm performance. J. Oper. Manag. 21(4), 405–435 (2003)
F. Talib, Z. Rahman, M.N. Qureshi, Assessing the awareness of total quality management in Indian service industries: an empirical investigation. Asian J. Qual. 12(3), 228–243 (2011)
R. Rummel, Appl Factor Analysis (Northwestern University Press, Evanston, IL, 1970)
M.W. Watkins, Exploratory factor analysis: a guide to best practice. J. Black Psychol. 44(3), 219–246 (2018)
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2024 The Author(s), under exclusive license to Springer Nature Switzerland AG
About this chapter
Cite this chapter
Rashid, F.N.A., Abdullah, M., Mohd Daril, M.A., Abdul Wahab, M.I., Nordin, L., Subari, K. (2024). An Exploratory Factors Analysis Study on Current Value Added Activities for Customer at Hypermarket During Covid-19. In: Ismail, A., Zulkipli, F.N., Mahat, R., Mohd Daril, M.A., Öchsner, A. (eds) Innovative Technologies for Enhancing Experiences and Engagement. SpringerBriefs in Applied Sciences and Technology. Springer, Cham. https://doi.org/10.1007/978-3-031-55558-9_12
Download citation
DOI: https://doi.org/10.1007/978-3-031-55558-9_12
Published:
Publisher Name: Springer, Cham
Print ISBN: 978-3-031-55557-2
Online ISBN: 978-3-031-55558-9
eBook Packages: Intelligent Technologies and RoboticsIntelligent Technologies and Robotics (R0)