Getting Down in the Muck: Polarization and Online Debate

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Fandom and Polarization in Online Political Discussion

Abstract

This chapter will set up the main argument of the book by outlining the problems with existing theoretical approaches to polarization in online discussion. It will argue the need to view polarization online beyond a problem caused by technological affordances and examine it holistically as an affective practice. The chapter will conclude by arguing for a conceptualisation of polarization that moves away from viewing this phenomenon as a difference between the policy positions of political parties or even purely an intense dislike of the opposing side. It will argue a different approach from the frame of rational deliberative discussion when examining online political discussion common on social media platforms and instead advocate for understanding polarization as an affective positioning which informs online commenting behaviour through its role in identity performance. It will argue that it is this method of understanding polarization that is more effective for examining its pervasiveness in the interactions of citizens on social media platforms such as Facebook, the central focus of this book

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Barnes, R. (2022). Getting Down in the Muck: Polarization and Online Debate. In: Fandom and Polarization in Online Political Discussion. Palgrave Macmillan, Cham. https://doi.org/10.1007/978-3-031-14039-6_2

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