Review of Descriptive Analytics Under Fuzziness

  • Conference paper
  • First Online:
Intelligent and Fuzzy Systems (INFUS 2022)

Part of the book series: Lecture Notes in Networks and Systems ((LNNS,volume 505))

Included in the following conference series:

  • 854 Accesses

Abstract

Business Analytics is one of the business management methods that deals with descriptive models which create meaningful insights to support and reinforce the business performance. It is one of the most widely used topics in business and Industry. The first state of each analytics is collecting valid data. Descriptive Analytics is the first stage of data processing that outlines historical data to acquire helpful information and organize the data for advanced analysis. In analyzing and classifying data from a statistical perspective, fuzzy sets and logic have become valuable tools to either model and handle imprecise data or establish flexible techniques to deal with precise data. Despite the popularity of Business Analytics in literature and the importance of Descriptive analytics as a first step, many aspects are still unclear. So due to the importance of Descriptive Analytics for organizations and the vagueness nature of data, we try to review Descriptive Analytics under fuzziness in this article.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Subscribe and save

Springer+ Basic
EUR 32.99 /Month
  • Get 10 units per month
  • Download Article/Chapter or Ebook
  • 1 Unit = 1 Article or 1 Chapter
  • Cancel anytime
Subscribe now

Buy Now

Chapter
EUR 29.95
Price includes VAT (Germany)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
EUR 245.03
Price includes VAT (Germany)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
EUR 320.99
Price includes VAT (Germany)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free ship** worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Similar content being viewed by others

References

  1. Duan, L., **ong, Y.: Big data analytics and business analytics. J. Manag. Anal. 2, 1–21 (2015)

    Google Scholar 

  2. Oliveira, C., Guimaraes, T., Portela, F., et al.: Benchmarking business analytics techniques in big data. Procedia Comput. Sci. 160, 690–695 (2019)

    Article  Google Scholar 

  3. Power, D.J., Heavin, C., McDermott, J., et al.: Defining business analytics: an empirical approach. J. Bus. Anal. 1, 40–53 (2018)

    Article  Google Scholar 

  4. Mortenson, M.J., Doherty, N.F., Robinson, S.: Operational research from Taylorism to Terabytes: a research agenda for the analytics age. Eur. J. Oper. Res. 241, 583–595 (2015)

    Google Scholar 

  5. Varshney, K., Mojsilović, A.: Business analytics based on financial time series. IEEE Signal Process. Mag. 28, 83–93 (2011)

    Article  Google Scholar 

  6. Chiang, R.H.L., Goes, P., Stohr, E.A.: Business intelligence and analytics education, and program development: a unique opportunity for the information systems discipline. ACM Trans. Manag. Inf. Syst. 3 (2012). Epub ahead of print. https://doi.org/10.1145/2361256.2361257

  7. Kaur, H., Phutela, A.: Commentary upon descriptive. In: Proceedings of the 2018 2nd International Conference on Inventive Systems and Control, pp. 678–683 (2018)

    Google Scholar 

  8. Pérez-Alonso, A., Blanco, I.J., Serrano, J.M., González-González, L.M.: Incremental maintenance of discovered fuzzy association rules. Fuzzy Optim. Decis. Mak. 20(4), 429–449 (2021). https://doi.org/10.1007/s10700-021-09350-3

    Article  MathSciNet  MATH  Google Scholar 

  9. Delgado, M., Ruiz, M.D., Sánchez, D., et al.: Fuzzy quantification: a state of the art. Fuzzy Sets Syst. 242, 1–30 (2014)

    Article  MathSciNet  Google Scholar 

  10. Marín, N., Ruiz, M.D., Sánchez, D.: Fuzzy frameworks for mining data associations: fuzzy association rules and beyond. Wiley Interdiscip. Rev. Data Min. Knowl. Discov. 6, 50–69 (2016)

    Article  Google Scholar 

  11. Djouadi, Y., Redaoui, S., Amroun, K.: Mining association rules under imprecision and vagueness: towards a possibilistic approach. In: 2007 IEEE International Fuzzy Systems Conference, pp. 1–6. IEEE (2006)

    Google Scholar 

  12. Shyu, M.L., Haruechaiyasak, C., Chen, S.C., Kamal, P.: Mining association rules with uncertain item relationships. In: 6th World Multi-Conference Systemics, Cybernetics and Informatics (SCI 2002), pp. 435–440 (2002)

    Google Scholar 

  13. Muyeba, M., Khan, M.S., Coenen, F.: A framework for mining fuzzy association rules from composite items. In: Chawla, S. (eds.): PAKDD 2008 Workshops. LNCS (LNAI), vol. 5433, pp. 62–74. Springer, Heidelberg (2009). https://doi.org/10.1007/978-3-642-00399-8_6

  14. Delgado, M., Marin, N., Sanchez, D., et al.: Fuzzy association rules: general model and applications. IEEE Trans. Fuzzy Syst. 11, 214–225 (2003)

    Article  Google Scholar 

  15. Delgado, M., Ruiz, M.D., Sánchez, D., et al.: A formal model for mining fuzzy rules using the RL representation theory. Inf. Sci. (Ny) 181, 5194–5213 (2011)

    Article  Google Scholar 

  16. Au, W.H., Chan, K.C.C.: Data mining system for discovering fuzzy association rules. In: FUZZ-IEEE’99. 1999 IEEE International Fuzzy Systems. Conference Proceedings (Cat. No.99CH36315), pp. 1217–1222, vol. 3. IEEE (1999)

    Google Scholar 

  17. Au, W.H., Chan, K.C.C.: Mining fuzzy association rules in a bank-account database. IEEE Trans. Fuzzy Syst. 11, 238–248 (2003)

    Google Scholar 

  18. Gyenesei, A.: A fuzzy approach for mining quantitative association rules. Acta Cybern. 15, 305–320 (2001)

    MathSciNet  MATH  Google Scholar 

  19. Chueh, H.E., Lin, N.P.: Fuzzy partial correlation rules mining. In: 2009 Asia-Pacific Conference on Computational Intelligence and Industrial Applications (PACIIA), pp. 91–94. IEEE (2009)

    Google Scholar 

  20. Lotfi, S., Sadreddini, M.: Mining fuzzy association rules using mutual information. In: Proceedings of the International Multi Conference of Engineers and Computer Scientists, vol. 1 (2009). http://scholar.google.com/scholar?hl=en&btnG=Search&q=intitle:Mining+Fuzzy+Association+Rules+Using+Mutual+Information#0

  21. Wang, C., Pang, C.: Finding fuzzy association rules using FWFP-growth with linguistic supports and confidences. Int. Sch. Sci. Res. Innov. 3, 300–308 (2009)

    Google Scholar 

  22. Dubois, D., Hüllermeier, E., Prade, H.: A systematic approach to the assessment of fuzzy association rules. Data Min. Knowl. Discov. 13, 167–192 (2006)

    Article  MathSciNet  Google Scholar 

  23. Glass, D.H.: Fuzzy confirmation measures. Fuzzy Sets Syst. 159, 475–490 (2008)

    Article  MathSciNet  Google Scholar 

  24. Martin, T., Shen, Y., Majidian, A.: Discovery of time-varying relations using fuzzy formal concept analysis and associations. Int. J. Intell. Syst. 25, 1217–1248 (2010)

    Article  Google Scholar 

  25. Serrurier, M., Dubois, D., Prade, H., et al.: Learning fuzzy rules with their implication operators. Data Knowl. Eng. 60, 71–89 (2007)

    Article  Google Scholar 

  26. Wang, X., Liu, X., Pedrycz, W., et al.: Mining axiomatic fuzzy set association rules for classification problems. Eur. J. Oper. Res. 218, 202–210 (2012)

    Article  MathSciNet  Google Scholar 

  27. Chen, C.H., Hong, T.P., Li, Y.: Fuzzy association rule mining with type-2 membership functions. In: Nguyen, N.T. (eds.): ACIIDS 2015, Part II, LNCS (LNAI), vol. 9012, pp. 128–134. Springer, Cham (2015). https://doi.org/10.1007/978-3-319-15705-4_13

  28. Choo, Y.-H., Bakar, A.A., Hamdan, A.R.: A rough-apriori technique in mining linguistic association rules. In: Tang, C., Ling, C.X., Zhou, X., Cercone, N.J., Li, X. (eds.) Advanced Data Mining and Applications. ADMA 2008. LNCS, vol. 5139, pp. 548–555. Springer, Berlin, Heidelberg (2008). https://doi.org/10.1007/978-3-540-88192-6_55

  29. Pei, Z.: Extracting association rules based on intuitionistic fuzzy special sets. In: 2008 IEEE International Conference on Fuzzy Systems (IEEE World Congress on Computational Intelligence), pp. 873–878. IEEE (2018)

    Google Scholar 

  30. Roy, A., Chatterjee, R.: Realizing new hybrid rough fuzzy association rule mining algorithm (RFA) over apriori algorithm. In: Jain, L., Patnaik, S., Ichalkaranje, N. (eds.) Intelligent Computing, Communication and Devices. AISC, vol. 308. pp. 157–167. Springer, New Delhi (2015). https://doi.org/10.1007/978-81-322-2012-1_17

  31. Sreenivasula Reddy, T., Sathya, R., Nuka, M.: Intuitionistic fuzzy rough sets and fruit fly algorithm for association rule mining. Int. J. Syst. Assur. Eng. Manag. (2022). Epub ahead of print. https://doi.org/10.1007/s13198-021-01616-8

  32. Geetha, M.A., Acharjya, D.P., Iyengar, N.C.S.N.: Privacy preservation in fuzzy association rules using rough set on intuitionistic fuzzy approximation spaces and DSR. Int. J. Auton. Adapt. Commun. Syst. 10(1), 67–87 (2017)

    Google Scholar 

  33. Chen, J., Li, P., Fang, W., et al.: Fuzzy association rules mining based on Type-2 fuzzy sets over data stream. Procedia Comput. Sci. 199, 456–462 (2022)

    Article  Google Scholar 

  34. Madbouly, M.M., El Reheem, E.A., Guirguis, S.K.: Interval type-2 fuzzy logic using genetic algorithm to reduce redundant association rules. J. Theor. Appl. Inf. Technol. 99, 316–328 (2021)

    Google Scholar 

  35. Burda, M., Pavliska, V., Murinová, P.: Computation of support and confidence for interval-valued fuzzy association rules. Int. J. Comput. Intell. Syst. 13, 1014 (2020)

    Article  Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Başar Öztayşi .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2022 The Author(s), under exclusive license to Springer Nature Switzerland AG

About this paper

Check for updates. Verify currency and authenticity via CrossMark

Cite this paper

Farrokhizadeh, E., Öztayşi, B. (2022). Review of Descriptive Analytics Under Fuzziness. In: Kahraman, C., Tolga, A.C., Cevik Onar, S., Cebi, S., Oztaysi, B., Sari, I.U. (eds) Intelligent and Fuzzy Systems. INFUS 2022. Lecture Notes in Networks and Systems, vol 505. Springer, Cham. https://doi.org/10.1007/978-3-031-09176-6_71

Download citation

Publish with us

Policies and ethics

Navigation