Overview
- Presents operations in a strategic context for multinational organizations
- Provides case examples with insights from well known multinationals
- Covers a wide range of industries
- Includes supplementary material: sn.pub/extras
Part of the book series: Springer Texts in Business and Economics (STBE)
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Table of contents (9 chapters)
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Introduction to Global Operations Strategy
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Fundamentals of Global Operations Strategy
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Practice of Global Operations Strategy
Authors and Affiliations
About the author
Prof. Yeming (Yale) Gong earned a Master degree in INSEAD Business School (France), a PhD in Management from Rotterdam School of Management, Erasmus University (the Netherlands) and was a Post-Doctoral Researcher at the University of Chicago.
He studies global operations strategy, facility logistics, and warehouse management. He published a book “Stochastic Modelling and Analysis of Warehouse Operations”, 31 articles in journals like Production and Operations Management, IIE Transactions, and International Journal of Production Economics, three book chapters in publishers including Springer, and six papers in referred conference proceedings like IEEE conference proceeding. Prof. Gong received “2009 the Best Paper Award in design and manufacturing” from IIE, the influential academic association of management engineering in US.
He is teaching seven graduate courses including Operations Strategy, Logistics Management, Warehouse Management, Revenue Management, Service Operations Management, Global Operations Strategy, and Supply Chain Management in Asia in EMLYON Business School. He has advised 20 Master students and is advising three PhD students.Bibliographic Information
Book Title: Global Operations Strategy
Book Subtitle: Fundamentals and Practice
Authors: Yeming Gong
Series Title: Springer Texts in Business and Economics
DOI: https://doi.org/10.1007/978-3-642-36708-3
Publisher: Springer Berlin, Heidelberg
eBook Packages: Business and Economics, Business and Management (R0)
Copyright Information: Springer-Verlag Berlin Heidelberg 2013
Hardcover ISBN: 978-3-642-36707-6Published: 10 July 2013
Softcover ISBN: 978-3-642-44576-7Published: 05 August 2015
eBook ISBN: 978-3-642-36708-3Published: 01 July 2013
Series ISSN: 2192-4333
Series E-ISSN: 2192-4341
Edition Number: 1
Number of Pages: XVI, 320
Topics: Business Strategy/Leadership, Organization, Operations Research/Decision Theory