Strategies of Participation: The Who, What and When of Collaborative Documentaries

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New Documentary Ecologies

Abstract

With the rise of social networks1 in the past 10 years, and the general acceptance of Web 2.0’s collaborative logic,2 online documentary producers have been tempted to invite their audiences into what was previously considered their very own walled garden: the production of the documentary itself. One way to transform what was previously called an audience to what has been called prosumers in the world of collaborative media is to allow User Generated Content (UGC)3 to populate the content of the documentary. Prosumers ‘treat the world as a place for creation, not for consumption’ (Tapscott and Williams 2008, p. 127); They don’t just browse, they want to collaborate.

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© 2014 Sandra Gaudenzi

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Gaudenzi, S. (2014). Strategies of Participation: The Who, What and When of Collaborative Documentaries. In: Nash, K., Hight, C., Summerhayes, C. (eds) New Documentary Ecologies. Palgrave Macmillan, London. https://doi.org/10.1057/9781137310491_9

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