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Early firm engagement, government research funding, and the privatization of public knowledge
Early firm engagement in the scientific discovery process in public institutions is an important form of science-based innovation. However, early...
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Customer engagement in firm-initiated and consumer-initiated online brand communities: an exploratory study
This study examines the difference between Facebook-based firm-initiated online brand communities (FIOBCs) and consumer-initiated online brand...
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Early engagement and co-benefits strengthen cities’ climate commitments
Cities can lead the way in tackling climate change through robust climate actions (that is, measures taken to limit climate change or its impacts)....
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Customer engagement patterns and new venture outcomes
AbstractWe investigate how different value creation processes affect the early-stage performance of new ventures. Specifically, we focus on...
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Overview of Customer Engagement
This chapter begins with the introduction of the concept of customer engagement. It provides the background and context necessary to understand... -
Effectiveness of engagement initiatives across engagement platforms: A meta-analysis
As part of their customer engagement (CE) marketing, firms use different platforms to interact with customers, in ways that go beyond purchases....
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Towards becoming a service-dominant enterprise: an actor engagement perspective
Service-dominant logic (SDL) has become an important thinking, in which service fuels growth of the firm. However, existing evidence offers little...
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Reputational Considerations in Firm Response to Social Issues
As firm stakeholders have become more engaged in social issues, they are develo** expectations with regard to firm responses to these issues,...
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The influence of firm life cycle on firm risk-taking: evidence of Vietnam
Our study investigates risk-taking behavior among Vietnamese listed companies during 20 years (2000–2020). We acknowledge that regardless stages of...
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Customer Engagement Value
This chapter discusses the customer engagement value concept and metric. This is a comprehensive, quantifiable, and forward-looking framework that... -
Industry Engagement
The protagonists of the SKA recognised the need and benefits of industrial participation from an early stage, correctly reasoning that the instrument... -
Ownership Structure and Firm Performance: A Comprehensive Review and Empirical Analysis
Ownership structure and firm performance are the two important ingredients for a firm to sustain in the market for a prolonged time. Ample research...
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Effects of People Equity and Entrepreneurial Orientation on Firm Performance: The Mediation Role of Social Capital
This research paper aimed to investigate social capital’s mediation role between entrepreneurial orientation and people equity with firm performance...
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Acquisition activity: do firm age and family control matter?
This article examines the relationship between firm age and acquisition activity and how family and non-family firms differ in the number of...
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Turning the wheels of engagement: Evidence from entertainment live streaming
Influencers (e.g., live streamers) earn gratuities from engaging customers, a phenomenon that we label as engagement monetization. Although scholars...
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Community engagement in kidney research: Guatemalan experience
BackgroundCommunity engagement is essential for effective research when addressing issues important to both the community and researchers. Despite...
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It’s a Family Affair: A Case for Consistency in Family Foundation Giving and Family Firm Community CSR Activity
Although most business-owning families (BOFs) that operate large family firms practice community social engagement both in private via family...
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Student engagement during emergency remote teaching: A sco** review
Research on student engagement has recently gained popularity as it can address problems such as early dropout and poor achievement. The growing...
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Managerial Time Orientation, Corporate Resource Allocation, and Firm Resilience
Facing the intricate external environment, comprehensively improving the risk-resistant ability of Chinese enterprises and creating resilient...
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Engagement of family executive members in intrapreneurship in the family business
Intrapreneurship is key for driving new knowledge creation and innovation. We seek to answer a major question concerning the motives underlying...