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Management of Online Fundraisers
Fundraising requires systematic management from analysis and planning to implementation and control (cf. Urselmann, 2018, p. 1). This applies to all...
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Support and Retention Through Precisely Tailored Target Group Approach
The support of initiators during an online fundraiser and the retention of fundraiser donors afterwards are crucial for the success of the donation...
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Online Fundraisers: An Empirical Overview
Online fundraisers are considered a high priority in fundraising in the US and UK. The US in particular is ahead of the Europeans in terms of online...
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Institutional Readiness: Fundraising braucht Führung
Dieser Arbeit liegen zwei Hypothesen zugrunde. Die erste beruht darauf, dass Boenigk, Dobberphul und Neukirchen (2019, 14) im Jahr 2018 ermittelt...
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Conclusion: What Is the Potential of Online Fundraisers?
In this text, online fundraisers were considered from the perspective of science as well as from the perspective of practice. Before an outlook...
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What Are Online Fundraisers? A Clarification of Terms
(Online) fundraisers should be understood as part of cause fundraising. Three types of donations belong to cause fundraising as a fundraising...
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Fundraising braucht Institutional Readiness und ‚Personal Readiness‘
Die beiden grundlegenden Hypothesen dieser Arbeit, dass Fundraiser*innen im Allgemeinen mit ihrer Arbeitssituation nicht besonders zufrieden seien...
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Service-Teil: Weitere Informationsquellen zum Fundraising
Kap. 7 liefert den Service-Teil des Buches. Fundraising-Fachzeitschriften und Informationsquellen im Internet werden ebenso vorgestellt wie wichtige...
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The Right Marketing Mix for Online Fundraisers
Fundraising can be classified as a manifestation of marketing. This is because both fundraising and marketing are about “systematically sha**...
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Financing Decisions and the Role of CSR in Donation-Based Crowdfunding
Donation-based crowdfunding and corporate social responsibility (CSR) activities have potential symbiotic ramifications to raise funds, but...
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When the winner takes it all: online campaign factors influencing the success of donation-based crowdfunding for charitable causes
This research explores the extent to which campaign factors may influence the success of donation-based crowdfunding (DCF) promoted online with...
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Grundlegendes zu Fundraising und Institutional Readiness
Diese Arbeit folgt im Wesentlichen der Fundraising-Definition von Urselmann: „Fundraising ist die systematische Analyse, Planung, Durchführung und...
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Befragung
Der empirische Studienteil folgt einem Mehrmethodenansatz in der Datenerhebung, in der Elemente quantitativer und qualitativer Sozialforschung...
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A Study of Incentives in Charitable Fundraising: Monetary Incentives Crowd out Future Volunteering: An Abstract
To incentivize volunteers, charities award prizes to fundraisers in order to stimulate fundraising efforts. However, it is unclear how effective such...
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Online-Spendenaktionen
Online-Spendenaktionen sind ein vergleichsweise neues Peer-to-Peer-Spendenprodukt aus dem Bereich des Online-Fundraising. Obwohl sie viele Potenziale...
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Online-Spendenaktionen
Online-Spendenaktionen sind ein vergleichsweise neues Peer-to-Peer-Spendenprodukt aus dem Bereich des Online-Fundraising. Obwohl sie viele Potenziale...
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Fundraising bei Privatpersonen
In der Definition des Fundraising-Begriffs (Kap. 1 ) wurden vier Gruppen von Ressourcenbereitstellern...
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Experience mining based on text analytics and case-based reasoning to support crowdfunding design
Crowdfunding has emerged as an important financing channel. Startups can raise funds through crowdfunding platforms. Owing to the limited experience...
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Online-Fundraising
Online-Fundraising deckt alle Aktivitäten einer Organisation ab, die internet-basiert mit dem Ziel der Mitteleinwerbung erfolgen. Um dieses Ziel zu...
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The determinants of supporting crowdfunding sites: Understanding internal and external factors from public relations’ perspectives
This study examines the internal and external factors affecting behavioral intention of online donation and word-of-mouth via crowdfunding sites. The...
