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    Chapter

    Social Media Usage Behavior in Job Search: Implications for Corporate Image and Employer Branding

    Social media has become a logical platform for companies to attract potential employees. Accordingly, social media use in employer branding has gained strategic importance. For companies, the social media beha...

    N. V. Subbarao, Bindu Chhabra, Manit Mishra in Managing Disruptions in Business (2022)

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    Chapter

    Antecedents and Consequences of Social Media Usage Behavior in Job Search: A Qualitative Study Toward a Conceptual Framework

    Job seekers and businesses are relying increasingly on social media recruitment. A more comprehensive understanding of social media usage behaviors in job search can enhance both job search and recruitment pro...

    N. V. Subbarao, Bindu Chhabra, Manit Mishra in Inclusive Businesses in Develo** Economies (2022)