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    Chapter and Conference Paper

    The Effect of Genetic Predispositions on Salespeople’s Canvassing and Closing: An Abstract

    The beginning and the end of the sales cycle, canvassing (i.e., approaching new customers) and closing (i.e., the process of trying to sign and finalize a deal), represent key moments of potential rejection. W...

    Christian Winter, Nicolas Zacharias… in Celebrating the Past and Future of Marketi… (2022)