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The Roles of Complementary and Supplementary Fit in Predicting Online Brand Community Users’ Willingness to Contribute

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  1. Chapter and Conference Paper

    CONFENIS Special Session on the International Symposium on Electronic Marketplace Integration & Interoperability (EM2I’07)

    EM2I’07 is a new venue for presenting state-of-the-art research and development achievements in the design, introduction, and use of integration technology for electronic marketplaces that affect business inte...

    **gzhi Guo, Joerg Leukel, Chengzheng Sun in Research and Practical Issues of Enterpris… (2008)

  2. Chapter and Conference Paper

    A Study on the Influencing Relationship of Key Factors in CRM

    In today’s highly competitive business world, customer relationship management (CRM) is emerging as a core marketing activity. Based investigation of the factors that influence the customers’ willingness to en...

    Wenxing Wang, Shuying Sun, **anglu Li in Research and Practical Issues of Enterpris… (2008)

  3. Chapter and Conference Paper

    An Interest-Oriented Network Evolution Mechanism for Online Communities

    Online communities involve lots of interactions among members. Those interactions are usually shown as “friend links” between community members, and an online community could be seen as a network of members. T...

    Caihong Sun, ** Yang in Research and Practical Issues of Enterpris… (2008)

  4. Chapter and Conference Paper

    A Research on Power Load Forecasting Model Based on Data Mining

    Utilizing the advantage of data mining technology in processing large data and eliminating redundant information, the system mines the historical daily loading which has the same meteorological category as the...

    Fuyu Sun, Yunshi Yang in Research and Practical Issues of Enterprise Information Systems II (2008)

  5. Chapter and Conference Paper

    A Study on Tacit Knowledge Sharing in ERP Enterprises

    With the fast develo** knowledge economy, one of the major challenges facing enterprise managers is aligning knowledge management (KM) with business strategy and processes, especially after an enterprise has...

    Binli Sun in Research and Practical Issues of Enterprise Information Systems II (2008)