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Networks and Foreign Markets How Relationships Shape the SME's Internationalization Process
This edited volume explores the process by which SMEs internationalize. It discusses the importance of domestic and international networks for firms’...
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Understanding Entrepreneurship in Sub-Saharan Africa A Venture-Ship Approach
This edited volume provides a comprehensive and up-to-date understanding of the challenges and opportunities facing entrepreneurs in sub-Saharan...
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Entrepreneurial Business Venturing Digitalisation Trends
In today's competitive marketplace, businesses must be entrepreneurial to succeed. This book argues that entrepreneurship allows businesses to adapt...
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Transformation of Japanese Multinational Enterprises and Business The 50th Anniversary of the Japan Academy of Multinational Enterprises
The purpose of this book is to highlight how current successful Japanese multinational enterprises (MNEs) and companies have changed their business...
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Key Developments in International Marketing Influential Contributions and Future Avenues for Research
International marketing is a core disciplinary area within the broader international business field. Over the last 25 years, significant research...
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State Fragility, Business, and Economic Performance An Ethiopian Perspective
The growing number of states with weak capacity to carry out basic governance functions is leading to unacceptable levels of human suffering. Using...
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Globally-Minded Marketing A Cultural Approach to Building Iconic Brands
This textbook shows students how to conduct strategic marketing with a global mindset, rather than just with an international focus. It illustrates...
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The Palgrave Handbook of Social Sustainability in Business Education
This book provides a holistic conceptualization of social sustainability, going beyond the topics of diversity, equity, and inclusion, and showcases...
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Emerging Multinationals from Asia and Europe In the Comparative Perspective
This is the first book that provides a comprehensive inter-regional comparison of Asian and European multinationals from large (China and Russia) and...
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Entrepreneurial Motivations Strategies, Opportunities and Decisions
Entrepreneurship depends on the decisions that people make about how to undertake that process; however, in recent years, entrepreneurship research...
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International Business and SDG 8 Exploring the Relationship between IB and Society
The Sustainable Development Goal (SDG) 8 aims to promote sustained, inclusive and sustainable economic growth, full and productive employment and...
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International Management in Service Firms Environments, Strategies and Operations
This textbook examines how service firms manage their international operations. For the first time, it brings together insights from the fragmented...
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International Business Transactions and Taxation Practical Guidance and Framework for Executives
Recent developments in the taxation of international enterprises are driven by the Organisation for Economic Co-operation and Development (OECD) of...
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A Guide to International Trading Professional Tools and Practice Insights for Successful Operations
This book offers a practical guide for successful international trade operations. Written for MBA students and professionals, it provides tools and...
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The Palgrave Handbook of Global Migration in International Business
This handbook focuses on the dynamic nature of global migration and its implications for international business. Migration shapes the societal and...
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Fashion Marketing in Emerging Economies Volume II South American, Asian and African Perspectives
This book provides and sheds light on insights, challenges, and opportunities to support the development and economic growth of the fashion...
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Fashion Marketing in Emerging Economies Volume I Brand, Consumer and Sustainability Perspectives
Over the past few decades emerging markets have experienced an increased share of global manufacturing service within the fashion industry, coupled...
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The Evolution of Made in Italy Case studies on the Italian Food and Beverage Industry
This book deep dives into emerging consumer trends in the food and beverage industry in Italy, particularly in light of the COVID-19 crisis, and...
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Trust and Market Institutions in Africa Exploring the Role of Trust-Building in African Entrepreneurship
This book places special focus on the importance of trust building, particularly in economies where formal legal arrangements are lacking. Taking the...
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Handbook of Global Leadership and Followership Integrating the Best Leadership Theory and Practice
This handbook integrates the best leadership and followership theories and practices between the Global North-West (countries of Western...