Abstract
The paper initially addresses Malaysia’s readiness concerning the adoption of cloud computing services and provides insights into the country’s internet infrastructure and internet users, fixed and mobile broadband deployment, and usage of international bandwidth for improvising cloud services. In addition, the paper investigates the scenario around policy areas, including privacy and security laws, being the chief contributors for the adoption of cloud services across regions and borders. The objective behind conducting the research is to validate the current scenario in Malaysia for the cloud service adoption by healthcare and education segment and identifying the consumer service attribute preferences. By performing the conjoint analysis the research would help in identifying the determinants and prioritizing them based on user preferences with prior use of Multinomial Logit choice model (MNL) and Max Likelihood function. A statistical discussion is also presented concerning the current global market scenario and scenario in the Asia Pacific across the verticals.
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Singh, C., Chakkaravarthy, M., Das, R. (2022). Study of Malaysian Cloud Industry and Conjoint Analysis of Healthcare and Education Cloud Service Utiliztion. In: Gavrilova, M.L., Tan, C.J.K. (eds) Transactions on Computational Science XXXIX. Lecture Notes in Computer Science(), vol 13460. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-662-66491-9_3
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