Abstract
In Chapter 7, “Study II: Quantitative Analysis of Multimedia Stories,” the theoretical knowledge gained from the previous chapters is used to now analyze the actual format of multimedia stories. It details the proceedings and results of an analysis of more than 1,700 stories.
The night of August 12–13 is the peak of the Perseiden meteor shower.
To find out where the shooting stars come from and where you have
the best chance of enjoying the shooting star shower,
read our multimedia storytelling via the link in the bio..
(Instagram post of the Frankfurter Allgemeine Zeitung, 2022)
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Notes
- 1.
After coding, the number of stories slightly decreased to 1,769.
- 2.
The detailed definitions for the multimedia flows are stated in the Codebook in Appendix 3 in the ESM.
- 3.
While the element text was included as element when sampling the stories, it is not included when assessing the number of different media elements here.
- 4.
The definitions of these expressions are stated within the Codebook in Appendix 3 in the ESM.
- 5.
These stories have the rare constellation of high selectivity, low multimedia, and low interactivity, being linear in nature and inverted pyramid in style.
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Planer, R. (2024). Study II: Quantitative Analysis of Multimedia Stories. In: Two Decades of Multimedia Storytelling in Digital Journalism. Springer VS, Wiesbaden. https://doi.org/10.1007/978-3-658-44485-3_7
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DOI: https://doi.org/10.1007/978-3-658-44485-3_7
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