Chapter Objectives
The chapter offers a timeline on the Internet from 1939 to the present, showing when important technical achievements and applications took place. This is followed by a discussion of the amount of time people spend with traditional and digital media, which suggests that media occupy much of our time. The debate over media effects is dealt with along with an examination of social media, Facebook, and its impact upon people’s psyches. Then, there is a treatment of uses and gratification theory, narratives, genres, and grid-group theory which is used to understand people’s media preferences. The ideas of a French sociologist Pierre Bourdieu and the work of the Canadian media theorist Marshall McLuhan on electronic and print media and hot and cold media are discussed.
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Berger, A.A. (2022). Media and Everyday Life. In: Everyday Life in the Postmodern World. Springer Texts in Social Sciences. Springer, Cham. https://doi.org/10.1007/978-3-031-07926-9_4
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