Internationalization Indices and Success Perception of Polish Born Globals

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Advances in Time Series Data Methods in Applied Economic Research (ICOAE 2018)

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Abstract

The main goal of this study is to identify and evaluate relationship between internationalization indices and success perception by owners and/or managers of Polish Born Globals (BG). The applied research method is statistical analysis (multiple regression) of data obtained through questionnaire (CATI or mixed mode: CATI + CAWI) on three representative samples of Polish BG-type enterprises. The main findings of the research show the lack of coherent pattern of correlations between the degree of internationalization measured by simple indices (number of foreign markets, foreign market entry strategy, scope) and success perceived by managerial staff. The only positive relationship—in two samples—has been observed for “international competences of executive board” and success on foreign markets. The analysis of non-linear relationships revealed that the least favourable evaluations of success were in the case of firms depending on a single export market.

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Acknowledgements

The research related to the third sample (2018) was supported by the National Science Centre, Poland; grant: “The entrepreneurial marketing concept and accelerated internationalization of new ventures. Antecedents, elements and outcomes”, no. 2015/19/B/HS4/01728.

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Correspondence to Tomasz Sikora .

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Sikora, T., Baranowska-Prokop, E. (2018). Internationalization Indices and Success Perception of Polish Born Globals. In: Tsounis, N., Vlachvei, A. (eds) Advances in Time Series Data Methods in Applied Economic Research. ICOAE 2018. Springer Proceedings in Business and Economics. Springer, Cham. https://doi.org/10.1007/978-3-030-02194-8_11

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